ratings

Since affluent audiences are shifting towards OTT, entertainment channels are concerned that they might lose ratings in the new system, say industry sources
Kanchan Srivastava Jul 11, 2024 8:42 AM

Posting content on YouTube is a common practice for broadcasters, but usually, it is either small clips or teasers. However, Sony has been uploading full episodes of most of its TV shows on YouTube
Aditi Gupta Jul 5, 2024 9:09 AM

TAM’s application for a licence to start broadcast ratings is pending at the MIB for over a year now, sources say
Kanchan Srivastava Jun 28, 2024 8:27 AM

Authority recommends revamping existing audience measurement system to establish a transparent and credible rating system for television, radio and OTT broadcasting services
e4m Staff Jun 21, 2024 8:58 AM

At the TRAI open house on National Broadcast Policy, IBDF said that more rating agencies would dilute currency, while news and digital reps pointed out issues in accuracy, seeking more competition
Aditi Gupta May 16, 2024 8:37 AM

Experts debating whether 'India needs multiple TV ratings providers' differed on many points, but largely agreed on the fact that issues in the current system should be fixed
Aditi Gupta May 3, 2024 8:15 AM

At e4m Media Debate on ‘Does India need multiple TV ratings providers?’, Rajiv Dubey, Senior General Manager and Head of Media for Dabur, spoke against the motion
e4m Staff Apr 25, 2024 4:31 PM

Industry players discussed the authority of the current ratings system and whether having multiple agencies will cause increased complexities, discrepancies and expenses
e4m Staff Apr 25, 2024 9:07 AM

At the Pitch Madison Advertising Report 2024 launch, Vikram Sakhuja, Partner & CEO, Madison Media & OOH, spoke about television ratings, cross-media measurement, digital ratings and much more
Ritika Raj Feb 16, 2024 8:36 AM

As per the channel, Aaj Tak has secured the leading spot in rating charts for week 49; 13% share in the Hindi Speaking Market and 12.6% in rural
e4m Staff Dec 13, 2023 8:58 PM

The government allowed unrolling of the viewership data last week after BARC sought its approval
Naziya Alvi Rahman Nov 21, 2023 6:11 PM

The Secretary for the Ministry of Information and Broadcasting spoke exclusively with exchange4media on news channels’ complaints about the lack of data and transparency and other key issues
Kanchan Srivastava Oct 25, 2023 8:43 AM

In September 2022, the news broadcaster pulled out of the TV audience measurement system, citing landing page issues
e4m Staff Sep 26, 2023 8:39 AM

As reported by e4m, BARC had asked MIB to clarify if it is supposed to provide broadcasters Respondent Level Data or Raw Level Data
e4m Staff Sep 15, 2023 9:22 AM

At the e4m NewsNext Summit, industry leaders came together to deliberate on the alternate revenue streams for news channels
exchange4media Staff Aug 28, 2023 2:44 PM

Experts shared that having access to the Raw Level Data would increase transparency and help broadcasters understand trends and patterns better
Naziya Alvi Rahman & Sonam Saini Aug 23, 2023 8:37 PM

The NBF has written a letter to the MIB claiming that a group of broadcasters are attempting ‘to impede the ongoing transparent process of publishing weekly ratings for the news genre’
Naziya Alvi Rahman Aug 10, 2023 8:41 AM

CRISIL Ratings says that the print media sector may grow on the back of higher corporate and government ad spend
Sonam Saini Jul 12, 2023 8:13 AM

According to BARC data, in Week 25, the channel in TN and Pondicherry—both urban and rural markets—recorded 1100 GRPs among the MF15+ target audience
exchange4media Staff Jul 3, 2023 3:35 PM

The channel was on the top in both ‘TV-only’ and ‘TV + OOH’ data for Week 15
exchange4media Staff Apr 20, 2023 3:37 PM

Guest Column: Markand Adhikari, Chairman & Managing Director of SAB Network, questions the imbalance in BARC ratings
Markand Adhikari Apr 10, 2023 6:51 PM

Vaz, Disney Star Head – Network Entertainment Channels, spoke to e4m on Star Plus completing 150 weeks in the leadership position, the Sunday programming strategy, advertisers’ response and more
Sonam Saini Apr 6, 2023 8:31 AM

Avinash Kaul, Managing Director, AETN18 and CEO - Broadcast for Network18, shares insights about the channel’s top ranking, BARC ratings and much more
Imran Fazal Feb 7, 2023 8:14 AM

BIG FM led in Bangalore and Radio Mirchi in Kolkata between 27th Nov and 24th Dec'22
exchange4media Staff Jan 27, 2023 3:52 PM

Between 13th Nov and 10th Dec last year, BIG FM led in Bangalore and Radio Mirchi in Kolkata
exchange4media Staff Jan 13, 2023 8:32 AM

Between Nov 6 and Dec 3, BIG FM took and Radio Mirchi took lead in Bangalore and Kolkata respectively
exchange4media Staff Jan 4, 2023 8:37 AM

In Kolkata and Bangalore, Radio Mirchi and BIG FM topped the charts respectively
exchange4media Staff Dec 28, 2022 8:59 AM

The former BARC CEO allegedly provided early IPL data to a channel on gratis basis
exchange4media Staff Dec 27, 2022 2:16 PM

Experts say while an overall lull post Diwali is expected, for news channels, factors such as decline in viewership and channels pulling out of BARC ratings are making planners wary
Sonam Saini Dec 14, 2022 8:35 AM

BIG FM stayed steady on top of the Bangalore charts and Radio Mirchi on Kolkata
exchange4media Staff Dec 14, 2022 8:30 AM

Big FM led in Bangalore whereas Radio Mirchi maintained top spot in Kolkata
exchange4media Staff Dec 8, 2022 8:29 AM

Radio Mirchi stayed ahead in Kolkata while Big FM topped in Bangalore
exchange4media Staff Nov 30, 2022 7:57 AM

Radio Mirchi trounced the competition in Kolkata while Big FM stayed ahead in Bangalore
exchange4media Staff Nov 25, 2022 7:47 AM

There is a total loss of faith and credibility in the working of BARC, the network said in a statement
exchange4media Staff Nov 22, 2022 7:26 PM

As per BARC data, the channel registered a market share of 19.5% in HSM 15+ on October 25
exchange4media Staff Nov 10, 2022 7:14 PM

Big FM took the lead in Bangalore and Radio Mirchi topped in Kolkata
exchange4media Staff Nov 9, 2022 8:10 AM

Dr Annurag Batra, Founder, exchange4media Group and Editor-in-Chief of BW Businessworld, explores why the two industries are losing their audiences
Annurag Batra Nov 3, 2022 6:48 PM

The CBO of Zee Media speaks to e4m about suspending BARC ratings, its impact on the network, and more
Javed Farooqui Nov 3, 2022 9:11 AM

Fever FM stayed ahead in Delhi and Big FM in Bangalore between 21st August and 17th September 2022
exchange4media Staff Oct 22, 2022 8:32 AM

Fever FM led in Delhi and Big FM stayed on top in the Bangalore charts
exchange4media Staff Oct 14, 2022 9:00 AM

Like last week, Fever FM led in Delhi while Big FM stayed on top in the Bangalore charts
exchange4media Staff Oct 7, 2022 7:59 AM

BARC India Chairman Sinha said the council will hold discussions with ZMCL about its decision to pull out of the measurement system
Javed Farooqui Oct 3, 2022 8:36 AM

Fever FM took the lead in Delhi and Big FM stayed on top in Bangalore
exchange4media Staff Sep 29, 2022 4:15 PM