In this ICYMI report, we break down India's 2026 mindset: how confidence and concern are fighting for the driver's seat.
This innovative project highlights the agency’s commitment to combining creativity with advanced technology, setting a new benchmark in AI-powered visual storytelling
The combined entity is set to enhance Infibeam’s position in the digital finance aggregation space
The agency has been mandated to create impactful campaigns that highlight the importance of literacy and the benefits of Same Language Subtitling (SLS)
A full-time CEO for the agency has been identified and will join in October from his current assignment oversees
Pankaj Arora’s last assignment was in CSR communications
Tarun Chaudhary has 25 years of experience in diverse roles across advertising, sports marketing, consumer tech, digital media and event management
Mendonza was most recently lead creative with RK Swamy BBDO on Mercedes-Benz
The campaign consists of four films that are being aired during IPL
The 'Farz Nibhaatey Hain' campaign stars Shubman Gill, Rahul Tewatia and Mohit Sharma
Capri Global Capital has launched a new campaign 'Farz Nibhaatey Hain' conceptualised by Rediffusion Brand Solutions
Dr. Sandeep Goyal, the Chairman of Rediffusion, muses about the supremacy of Lalitaji among mascots in the Indian ad world such as Gattu, Rasna Girl, Onida Devil and Chintamani
The report says ‘GEMZ’ is the convergence of the gig economy and the characteristics of Millennials and Generation Z in the modern workforce
Kalyani Srivastava was with Rediffusion for 13 years
Before joining Everest, Rahul Vengalil was with Isobar for over seven years
In the Rediffusion ‘Hits of the Year’ survey, Shah Rukh Khan and Virat Kohli are highly applauded, while AI, NaMo, Millets and Shubman Gill are big hits
The Rediffusion Board met in Tokyo and unanimously approved the appointment of Oshima
The report finds that 50% of youth in villages consume YouTube regularly for entertainment, over and above all other platforms
Tivrekar named National Head of Art and Nayak is National Head of Copy
She has earlier worked in India with agencies like The Womb, Leo Burnett and Havas Media
Prior to this, she was Head - Client Services at Dentsu Creative, Mumbai
Dr. Sandeep Goyal to be Rediffusion’s new Chairman & Managing Director
The agency was launched on 2 July, 1973
Rediffusion has conceptualised the nationwide campaign
‘The Bharat Lab’ is a consumer insights think tank aimed at delivering cultural and consumer insights about the people of Bharat
Rediffusion Red Lab tracked and analysed fan involvement of all IPL teams over the past two months
He was earlier with Wieden + Kennedy
Chaudhary has moved to Rediffusion from Smoke Lab Vodka, NV Group
The agency will be led by CEO & CCO Tista Sen
The TVC has been conceptualised by Rediffusion
The commercial has been conceptualised by Rediffusion
ICICIDirect Markets’ app has teamed up with ‘NEXT by Rediffusion’ to launch its cutting-edge features to aid the millennials to start investing in an easy and smart way
This is a 3-film campaign and is being run on digital and social media as well
The commercial has been created by Rediffusion
Koshy is back at Rediffusion for a second term and will be taking over the role of Executive Vice President
Guest Column: Rahul Vengalil, Executive Director, Everest Brand Solutions, writes how gig culture among employees can be tackled by giving them opportunities to innovate at work
The business will be handled by Rediffusion Delhi
Prior to this, Malhotra worked in leadership roles at Dentsu, Ogilvy, Lowe and Bates
This is Tivrekar’s second innings at Rediffusion DY&R
The font was launched over the Independence Day weekend by Mahindra Group Chairman Anand Mahindra
The announcement on a Chief Executive will be made later this month
The agency will look after Tata Power’s all business clusters, including generation, transmission & distribution
The account will be handled by the agency’s Mumbai office
Vengalil recently stepped down as Managing Partner at Dentsu’s Isobar
The business will be serviced by Rediffusion’s Mumbai office
The scope of the account includes Glucon-D’s brand extensions
The Red Lab by Rediffusion releases report explaining government’s Open Network for Digital Commerce
Gupta has over a decade of experience in Kolkata’s advertising and marketing communications sector
Around 81% respondents, in the research, prefer to tip instead of being subjected to a fixed charge and 86% tip to show gratitude, revealed the report
The campaign aims to celebrate the powerful roles women play across all walks of life