Assembly Polls: Haryana leads ad spends, J&K gains ground
Leading the charge among top spenders is Congress leader Deepender Singh Hooda, who invested Rs 27.6 lakh on 814 ads
arya
Swati Bhattacharya to be Global Head of GCPL's Lightbox Creative Lab
Swati Bhattacharya was previously the Creative Chairperson of FCB India
PKL Season 11 Auction: 8 players in the crore club as franchises spend nearly Rs 34 cr
While Sachin Tanwar was taken in by Tamil Thalaivas for Rs 2.15 crore, Haryana Steelers spent Rs 2.07 crore for Mohammadreza Shadloui Chiyaneh
Baba Ramdev given 3 days to retract Patanjali Coronil's 'covid-cure' claims
The Delhi HC reportedly passed the order in response to a plea, which is part of a lawsuit filed in 2021
Jaya Acharya appointed Director of Marketing & Communication of St Regis Goa Resort
Jaya Acharya will lead strategic marketing initiatives aimed at enriching the resort’s brand positioning and enhancing guest engagement through storytelling
Fujifilm India ropes in Kriti Sanon & Kartik Aaryan as brand ambassadors
Kriti Sanon & Kartik Aaryan will promote Fujifilm’s INSTAX business in India
'Infusing care in a campaign makes consumers open wallets and hearts'
At e4m Do Good Summit 2004, Swati Bhattacharya, former creative chair of FCB India expounded about
PVR Inox & Kartik Aaryan explain why watching a film in theatre has unparalleled joy
The campaign is titled “Fresh Dekho. Bada Dekho
Nodwin Gaming names Ishaan Arya as VP-Sales & Partnerships
Ishaan Arya has over a decade of experience in the industry and was earlier associated with The Esports Club
Ashish Arya joins INDmoney as Vice President – Marketing
Prior to this, Ashish Arya was with Disney+ Hotstar as Head - Digital Marketing
Aishwarya Lahiri appointed as Associate Business Director at Omnicom Media Group
Lahiri was previously the Director of Investments at the group where she joined in 2023
Kartik Aaryan dons alien avatar for Sony Sports Network’s UEFA EURO 2024 campaign
The film with heavy visual effects talks of UEFA EURO being the 'biggest football festival of 2024'
Kartik Aaryan is the face of Disney+ Hotstar’s ICC Men’s T20 World Cup 2024 campaign
The ad film talks of Disney+ Hotstar’s ‘Free on mobile’ offering for the tournament
Kartik Aaryan goes 'Fnacking' in new Fanta film
The campaign has been conceptualized by Ogilvy
If success is a juicy mango, why did I eat it so self-consciously?
Guest Column: Swati Bhattacharya, ex-Creative Chairperson of FCB India, pens a note asking women not to shy away from celebrating their success
SC slams Patanjali: Was the apology the same size as your ads?
The apex court has asked Patanjali for cuttings of the print ads and not enlarged copies of the same
‘Anything Shantanu Guha Ray did was extraordinary’
Swati Bhattacharya, Senior Marketing Communications Professional, shares her fond memories of knowing and working with author and veteran journalist Shantanu Guha Ray
I would like us to be better than yesterday, every day: Parikshit Bhattaccharya, BBH India
Parikshit Bhattaccharya, CCO at BBH India, talks about completing one year with the agency and the different initiatives they are taking to revamp the working style
Kartik Aaryan goes on his signature rant in new ad for Urbn
The campaign was conceptualized by Curativity
30 women who have impacted Swati Bhattacharya’s life
Guest Column: As part of e4m’s ‘She is Strength’ series, Swati Bhattacharya, CCO at FCB India, shares how these women have helped her become a better person and a better professional
L’Oréal Paris unveils new campaign with Aishwarya Rai Bachchan
Aishwarya Rai Bachchan is the global ambassador for L'Oréal Paris
Kartik Aryan and Tara Sutaria enjoy a fragrant dalliance in ITC Engage’s new TVC
The new TVC conceptualized by Ogilvy spotlights the brand's Engage Eau De Parfums for him and her
Patanjali’s chequered record: Under fire since 2016 for ‘misleading ads’
Asked about the status of the 2016 complaint against Patanjali, Manisha Kapoor, CEO & Secretary General of ASCI, said the case was still pending in the Bombay High Court
Kartik Aaryan ties up with D2C charging solution brand Urbn
'Kartik is the ideal representative for Urbn, amplifying the brand's vision of making innovative and convenient products accessible to everyone,' said the company
Swati Bhattacharya steps down as FCB India CCO
Swati Bhattacharya has over 25 years of experience in advertising
HT City Celebrates 25 Years: A Milestone in Shaping Entertainment and Lifestyle Narratives
HT City print editions will carry out especially curated content around 8 themes, spread across 8 weeks
Amitesh Rao named CEO of Leo Burnett South Asia
Amitesh Rao joins from McCann India where he was Executive Director - North and West Operations
Sumant Bhattacharya moves on from Publicis
Sumant Bhattacharya was EVP-Strategy and Planning at Publicis Communications
Kartik Aaryan kicks off association with Sony as its football brand ambassador
Sony Sports Network has launched ‘Your Home of Football’ campaign showcasing Kartik Aaryan’s love for the game
Rajdeepak’s new role is all about elevating the Groupe’s creative agenda: Anupriya Acharya
Acharya, SA CEO of Publicis Groupe, & Rajdeepak Das, CCO Publicis Groupe SA, and Chairman, Leo Burnett, SA, share how the year has been for the agency, their commitment to being future-ready & more
'Duration of the content doesn't matter as long as it is good'
During the session on ‘The Future of Content Creation and Curation’, panelists deliberated on how interactive storytelling is changing the way narratives are created and experienced
IMPACT unveils 50 Most Influential Women List 2023
Anupriya Acharya, Hephzibah Pathak, Harman Dhillon, Aparna Purohit, Vineeta Singh are in the list of the most outstanding women achievers in Media, Marketing & Advertising
Prasanth Kumar re-elected President of AAAI
Rana Barua elected Vice-President; Anupriya Acharya to be ex-officio member of AAAI Board for 2023-24
Shashi Sinha a consensus builder & a great support to the industry: Ad veterans
The stalwarts of the advertising industry recount their associations with Shashi Sinha and share how the AAAI award was a unanimous decision
Kartik Aaryan does 'Pyaar Ka Punchnama' monologue in sign language for McDowell’s
The campaign, an ode to friendships, was conceptualized by DDB Mudra
Kartik Aaryan turns 33: From McDonald's to Drools, how the actor aced the endorsement game
Looking back at the Dhamaka star's brand deals and ads this year
Centre appoints Dr Amit Arya as Senior Media Consultant
Along with promoting the schemes of the central government, Dr Arya will also give suggestions to the Ministry of Information and Broadcasting
Aishwarya Rai Bachchan turns 50: Iconic ads of the actor
She has starred in some of the most memorable ads from brands like L’Oreal, Titan and Pepsi
Dr Amit Arya, former media advisor to Haryana CM, to return to journalism
In the past, Arya has worked in the field of journalism for about 20 years
Kartik Aaryan roped in as brand ambassador of Drools
In an Instagram teaser for the brand, Aaryan re-enacts his iconic monologue from 'Pyaar Ka Punchnama'
Kartik Aaryan collaborates with Disney+ Hotstar for #ItnaSabFreeKa campaign
The film turns the table on the relationship between the star and his fans in a light-hearted fashion
20 women led startups to be part of Google’s Startups Accelerator program 2023
The three month program includes workshops focused on product design, customer acquisition and leadership
UniScholars unveils campaign featuring brand ambassador SuryakumarYadav
The campaign is titled 'The Right Door'
McDonald's serves 'The Kartik Aaryan meal' with a side of his iconic monologue
McDonald’s India- North and East has launched the actor's go-to meal comprising McAloo Tikki Burger, cheesy fries, Pizza McPuff with a regular beverage
Kartik Aaryan is the face of Dabur Red Bae Fresh Gel
The campaign has been conceptualized by Ogilvy India
Marketing a means to the end goal that is revenue: Aishwarya Mahesh, Mensa Brands
At Pitch CMO Summit, Mahesh, the Business Head - Beauty & FMCG, Mensa Brands, spoke about the company’s journey and its revenue-generating tactics
Marya Shakil joins NDTV 24X7 as Executive Editor, National Affairs
Prior to this she was associated with CNN-News18
Kartik Aaryan highlights the role of consent in new Manforce ad
Aaryan has been roped in as the brand ambassador of the condom brand
Abhishek Bhattacharya elevated to Associate Director - Sports Sales at Disney Star
He was previously Senior Manager - Ad Sales
Swati Bhattacharya joins as Group VP, Marketing Communications at Raintree Foundation
She has held important roles in companies like General Motors, CK Birla Group, Ingersoll Rand India and The Bajaj Group