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The TVC is conceptualized by Lightbox, the in-house creative studio of Godrej Consumer Products Ltd.
e4m Staff Aug 30, 2024 4:54 PM
In this edition of Pitch BrandTalk, Nalin Jain, CMO, Godrej Capital, focuses on MSMEs as a growth driver, leveraging the legacy of the Godrej Industries Group, the brand's latest campaign & more
Simran Sabherwal Aug 16, 2024 9:02 AM
Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited
e4m Staff Jul 30, 2024 5:25 PM
Tom Goddard, President, World Out of Home Organization and Chairman of OOH Capital delves into the state of OOH in India, examining its growth trajectory, challenges, solutions and its future
Chehneet Kaur Jul 25, 2024 8:48 AM
This is a significant increase for the FMCG giant, considering up until a few years ago, this spend was around Rs 350-400 crores
e4m Staff Jul 22, 2024 1:52 PM
Ashwin Moorthy, CMO of GCPL, shared that ad spends constitutes 10-12% of their total expenditure
e4m Staff Jul 12, 2024 6:47 PM
Sudhir Sitapati, MD and CEO of Godrej Consumers Products Limited, is optimistic about revival in rural consumption and feels that the upcoming budget should stimulate rural growth
Kanchan Srivastava Jul 12, 2024 4:13 PM
A distinguished marketing veteran, Sitapati is recognized as one of the top leaders in the field
e4m Staff Jul 12, 2024 3:25 PM
As part of the campaign, wood-themed air conditioning units and life-size refrigerators were seen on the baggage conveyor belts with "Just Arrived" tags
e4m Staff Jun 13, 2024 11:15 AM
The new campaign titled 'Hum Samajthe Hain Business' has been conceptualised by Publicis India
The campaign marks the third collaboration between Ayushmann and Agoda
e4m Staff Jun 3, 2024 12:17 PM
Godrej Enterprises Group will be controlled by Jamshyd Godrej as Chairperson and Managing Director; Nyrika Holkar as Executive Director, and their immediate families
Putting the spotlight on some of the memorable ads of Rashmika Mandanna on her birthday
In today’s ‘In her footstep’ series, Godrej Industries' Sujit Patil shares the valuable lessons he has learned throughout his journey from women
Ritika Upmanyu Mar 20, 2024 2:09 PM
On 'Mr Perfectionist', Aamir Khan's birthday, we revisit some of his iconic ads and endorsements over the years
e4m Staff Mar 14, 2024 8:19 AM
The campaign delivers personalized micro-messages designed to connect with the growth aspirations of women entrepreneurs and aspiring female homeowners
e4m Staff Mar 12, 2024 1:20 PM
A single video of Ayushmann Khurrana has been converted into over two hundred videos that each highlight a different destination with this Blink Digital collab
e4m Staff Mar 6, 2024 12:52 PM
Robert Godinho has been elevated from his role of heading Media.Monks India production hub
e4m Staff Feb 7, 2024 11:15 AM
A significant portion of this ad spend will go to TV media, mainly sports and news channels and digital, advertisers said
Kanchan Srivastava Feb 5, 2024 8:16 AM
Godrej Consumer Products has recorded an operating revenue of Rs 3,623 crore for the quarter
Sohini Ganguly Feb 1, 2024 10:21 AM
The campaign shines a light on the ordinary citizens who have shaped India's extraordinary diamond jubilee
e4m Staff Jan 26, 2024 2:00 PM
Sudhir Sitapati, MD and CEO of Godrej Consumer Products, was delivering the Subhas Ghosal Memorial Lecture at the Advertising Agencies Association of India (AAAI) event on Thursday
Sonam Saini Jan 19, 2024 8:48 AM
Guest Column: Robert Godinho, MD of Media.Monks India, decodes the potential of AI and how it's setting the stage for business transformation
Robert Godinho Jan 17, 2024 8:44 AM
The TVC is conceptualized by Lightbox, the in-house creative studio of Godrej Consumer Products
e4m Staff Dec 15, 2023 4:16 PM
Godfrey has over 15 years of experience leading innovative businesses in the Asia-Pacific region
e4m Staff Nov 27, 2023 11:41 AM
The TV campaign has been conceptualized by Lightbox, the in-house creative studio of GCPL
e4m Staff Nov 2, 2023 12:25 PM
The National Award-winning actor is also Agoda’s newest brand ambassador in India
To spread awareness of home security, Godrej Security Solutions has conceptualized a life-sized locker on wheels with a smart home integrated in it. It has started touring in Mumbai
e4m Staff Oct 21, 2023 2:00 PM
The digital films convey that with new furniture at home, the whole family can enjoy watching cricket together
e4m Staff Oct 8, 2023 12:00 PM
The brand has launched a campaign about the importance of cattle health
e4m Staff Oct 4, 2023 12:53 PM
A brand campaign featuring Ayushmann Khurrana is expected to launch in November
exchange4media Staff Sep 13, 2023 3:44 PM
The total revenue in the first quarter stood at Rs 3,448.91 crore, up 10.36%
exchange4media Staff Aug 8, 2023 2:13 PM
The company has unveiled a new ad with Keerthy for their range of home lockers and electronic home security solutions
exchange4media Staff Jul 25, 2023 12:30 PM
The film is conceptualized by the company's in-house design studio Light box
exchange4media Staff Jul 18, 2023 4:41 PM
The GCPL brand has roped in the actor for a TVC promoting its ready-to-mix floor cleaner
exchange4media Staff Jul 15, 2023 9:06 AM
The newly launched campaign “Welcome to the Family” is a series of five films that showcase stories about a quintessential Indian family
exchange4media Staff Jul 15, 2023 9:06 AM
The new ad film shows cattle approaching court to demand for better quality feed
exchange4media Staff Jun 27, 2023 3:00 PM
#PerfectforDadRecipe urges consumers to look beyond traditional gender roles through an emotional and inspiring campaign
exchange4media Staff Jun 19, 2023 1:33 PM
The OOH creative emphasizes how the Godrej Properties’ project addresses the parking space shortage issue in Matunga
exchange4media Staff May 30, 2023 10:21 AM
The campaign is an attempt to change society’s narrow-minded views about working mothers
exchange4media Staff May 12, 2023 1:29 PM
