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The initiative aims to create a more inclusive and accessible world for people with disabilities through awareness, support, and accessibility improvements
NATIVE CONTENT Aug 23, 2024 6:48 PM
Given the lengthy and contentious process surrounding the Bill, a delay at this stage could hinder progress and add to industry uncertainty, believe legal experts familiar with the broadcast industry
Aditi Gupta Aug 13, 2024 8:45 AM
To celebrate this occasion, the brand has curated a special "Threads of Love" hamper that is designed to symbolize the everlasting connection between siblings
e4m Staff Aug 10, 2024 5:51 PM
Campaign advises individuals to secure term insurance coverage that is at least 10 times their annual income
During this election season, the group has observed over 890 million page views
NATIVE CONTENT May 22, 2024 4:09 PM
On the occasion of International Tea Day, e4m caught up with VAHDAM India’s Founder & CEO Bala Sarda on the brand’s growth story, industry trends and more
Sohini Ganguly May 21, 2024 8:52 AM
The series will focus on stories about entrepreneurship with a spotlight on the trials, tribulations, and triumphs faced by industry leaders in their pursuit of success
e4m Staff Mar 15, 2024 12:05 PM
The video celebrates the spirit of womanhood by showcasing how women are stepping up their game in every field
e4m Staff Mar 11, 2024 12:43 PM
In the unscripted shows category, Bigg Boss OTT S2 was the leader with 19.5 mn viewers, followed by Koffee With Karan with 15.4 mn viewers
e4m Staff Jan 16, 2024 8:49 AM
Aparna Tadikonda, EVP – South, Interactive Avenues, talks about the idea behind Sunfeast Dark Fantasy’s latest ad with Shah Rukh and its impact
Tanzila Shaikh Oct 25, 2023 9:00 AM
After a record viewership and seamless brand integration in Season 7, the scene is poised for a thrilling Season 8
NATIVE CONTENT Oct 23, 2023 1:05 PM
The new campaign highlights the brand promise of sourcing finest ingredients
This is exchange4media’s fourth annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
The ‘Working with Cancer’ initiative has been recognized with the Lions Health Grand Prix for Good in Cannes
exchange4media Staff Jun 21, 2023 12:30 PM
The company will focus on distribution and marketing for global OTTs in India and South Asia
Ruhail Amin May 31, 2023 1:31 PM
More than 200 Moj creators participated in the #darrkeaagejeethai challenge
exchange4media Staff Apr 18, 2023 5:36 PM
The campaign recognizes the many roles that every woman plays making them unique
exchange4media Staff Mar 23, 2023 4:06 PM
In the second episode of the podcast, Aditi Mishra, CEO, Lodestar UM, and Kulanath Kaushik from Lodestar UM’s strategy team say why brands should be dynamic, agile and authentic to keep pace with GenZ
exchange4media Staff Feb 28, 2023 8:11 AM
The reality show, created by Banijay Asia and Malaika Arora, released exclusively on Disney+ Hotstar on 5th December
exchange4media Staff Dec 7, 2022 6:56 PM
Season 7 of Koffee with Karan, a Disney+ Hotstar exclusive, has delivered 100% success for brands, outperforming industry benchmarks, upping the ante of key brand metric results
exchange4media Staff Nov 22, 2022 12:48 PM
This is exchange4media’s annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
exchange4media Staff Oct 7, 2022 4:27 PM
The announcement was made at D23 Expo, the global Disney fan event
exchange4media Staff Sep 10, 2022 10:19 AM
Kevin Vaz, Head of Network Entertainment channels, Disney Star, talks about the growth of 'Ravivaar With Star Parivaar' and what makes it click with the audiences and advertisers
exchange4media Staff Aug 25, 2022 8:21 AM
Guest Column: Markand Adhikari, Chairman and Managing Director of SABGROUP, writes Bollywood is in a tight corner and a slew of OTT platforms are running the show
Markand Adhikari Aug 24, 2022 8:33 AM
The wholesome Sunday prime time non-fiction show has its sponsoring brands beaming ear-to-ear. Here’s why…
exchange4media Staff Aug 22, 2022 4:04 PM
The show is currently leading the pack of non-fiction studio content in the Hindi GEC space with way higher ratings and audience reach
exchange4media Staff Aug 20, 2022 1:13 PM
In a first of sorts, Star Plus ventured into creating a show that has helped them leverage popular fiction shows like Anupamaa and Imlie in a non-fiction format
exchange4media Staff Aug 6, 2022 9:29 AM
Dhar, Founder & CEO of Banijay Asia, talks about interactive reality special Ranveer Vs Wild with Bear Grylls, & more
Ruhail Amin Jul 12, 2022 8:18 AM
The campaign celebrates the gesture of each person being called out by their name at Starbucks stores
exchange4media Staff Jul 11, 2022 2:34 PM
Rocky Singh and Mayur Sharma set off on new adventures in Uttarakhand
exchange4media Staff May 26, 2022 7:32 PM
This is exchange4media’s annual initiative to select, acknowledge and felicitate such deserving brands with esteemed communication professionals
exchange4media Staff Dec 10, 2021 3:52 PM
#AtHomeWithDravid campaign is inspired by a simple insight – no matter who you are or wherever you reach, coming back home is always the most reassuring feeling
exchange4media Staff Sep 27, 2021 3:16 PM
Industry reacts to the auto manufacturer's new digital campaign #TwinningWithKia with OTT platform Arré
Mansi Sharma Aug 20, 2021 8:27 AM
Collaboration, not only within the organization but also beyond, is going to be the key driver of brand success in the post-pandemic world, said the panel at e4m’s Adobe-PwC conference
exchange4media Staff Jul 27, 2021 8:30 AM
The discussion titled ‘Without a Playbook: The Changing Face of CX in CPG and Retail’ will explore how Consumer Packaged Goods & Retail sectors have witnessed seismic shift due to adoption of digital
exchange4media Staff Jul 15, 2021 10:58 AM
The three-time MP from Karnataka has served on many parliamentary committees
exchange4media Staff Jul 8, 2021 12:17 PM
This is exchange4media’s annual initiative to select, acknowledge and felicitate such deserving agencies and brands. The winning lists will be announced in August
exchange4media Staff May 27, 2021 3:49 PM
The month-long campaign kickstarted on International Dance Day and aims at spreading positivity, health & mental wellness, and social happiness through dance
exchange4media Staff Apr 30, 2021 5:44 PM
Conceptualised by Ogilvy & produced by Interactive Avenues for the digital medium, the film brings alive the thought that when words fail to express its #BestSaidWithSkinn
exchange4media Staff Feb 13, 2021 7:55 AM
The digital campaign urges audiences to stay safe at home and ‘Enjoy Responsibly’
exchange4media Staff Dec 13, 2020 6:00 PM
Brands are focussing more on emotions to engage with audience now, says Pooja Garg Khan, Head Corporate Communications, Panasonic India in the latest edition of ‘e4m PR and Corp Comm Festive Series’
Nafisa Shaheen Nov 18, 2020 9:33 AM
The ad has been developed by Rajeev Ravindranathan, Founder Director of Bangalore-based creative agency, People Design and Communications
exchange4media Staff Nov 7, 2020 9:12 AM
DanceWithMadhuri will provide subscribers an opportunity to navigate across both the apps for some fun, learning and a bunch of interesting videos
exchange4media Staff Oct 29, 2020 12:35 PM
The campaign will be launched on all major OTT platforms, TV channels and social media channels
exchange4media Staff Sep 27, 2020 10:00 AM
The show emerges as the most watched TV show of the year in the infotainment genre, says channel
exchange4media Staff Sep 24, 2020 7:52 PM
Catch the Bollywood star perform his own stunts and drink elephant poop 'tea' in as Grylls throws new challenges at him
exchange4media Staff Sep 7, 2020 1:34 PM
The webinar series is meant to bring its SUV owners’ community virtually closer amidst lockdown
exchange4media Staff Aug 27, 2020 5:00 PM
