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The affidavit was filed by Senthil Rajan, Joint Secretary in the MIB, seeking exemption for ad agencies, and exclusion of programmatic ads and user-generated content from the SDC system
e4m Desk Aug 26, 2024 10:14 AM

As a part of this association, she will feature in its upcoming marketing initiatives, including social media campaigns
e4m Staff Aug 21, 2024 3:34 PM

'Sidharth Malhotra aligns with the modern traveler who is redefining India,' said Hilton about the partnership
e4m Staff Aug 12, 2024 10:17 AM

Philip Jansen was Chief Executive of BT Group from 2019 to February 2024
e4m Staff Jul 31, 2024 11:49 AM

Munavar Attari has been a crucial part of the organization since 2016
e4m Staff Jul 30, 2024 11:35 AM

Prior to this, Akhilesh Ramachandran was with Famous Innovations as Senior Vice President and Business Head
e4m Staff Jul 24, 2024 11:46 AM

Industry watchers say that for brands leveraging home screen advertising on CTV, performance measurement is critical and tailored to their specific goals
Shantanu David Jul 16, 2024 9:33 AM

Nikhil Madhok joined Prime Video in September 2022 as the Head of Hindi Originals for Prime Video and Amazon Studios
Sonam Saini Jun 21, 2024 3:58 PM

Appoints two new Directors to its Board - Dinesh Kumar Mittal and VV Ranganathan
e4m Staff Jun 19, 2024 6:08 PM

A panel of experts at the e4m Do Good Summit 2024 exchanged views about aligning business goals with social purposes and the challenges that lie therein
e4m Staff Jun 12, 2024 5:15 PM

The subscription revenue of the OTT player surged five-fold in a year, as per the company’s financials
Kanchan Srivastava May 29, 2024 8:30 AM

MoU Signed to establish Tourism Experience Centers at KidZania in Delhi/NCR and Mumbai
e4m Staff May 27, 2024 3:18 PM

Philip Kuncheria will be responsible for overseeing all aspects of Sebamed India's operations, strategic initiatives, expanding market presence, and driving innovation in skincare solutions.
e4m Staff May 27, 2024 11:27 AM

Manushi Chhillar features in the brand’s latest campaign ‘Coffee to Club with Clovia’
e4m Staff May 14, 2024 1:27 PM

Guest Column: Nikhil Gupta - Head of Marketing, Strategy, Govt. Affairs & CSR - Signify, Greater India, writes about ‘Efficient & Effective’ Marketing Strategy for growing a legacy brand in India
Nikhil Gupta Apr 25, 2024 11:17 AM

Sahil Chopra previously held the position of Vice-President for Marketing and Communications at Stanza Living
e4m Staff Apr 23, 2024 12:36 PM

In its new campaign, Orry will be attempting to cook with the Philips Signature Series Airfryer under the expert guidance of celebrity chef Ranveer Brar
e4m Staff Apr 22, 2024 5:05 PM

The National Creators Award recognizes the excellence and creativity of digital creators across domains
e4m Staff Mar 12, 2024 1:39 PM

In his new role, he will be working closely with IMEA Managing Director Anit Kurian
e4m Staff Feb 29, 2024 6:36 PM

At the Ideas of India Summit 3.0, Prof. Sunil Khilnani spoke about the diverse ideas that have shaped the Indian democracy
e4m Staff Feb 23, 2024 5:58 PM

The #BarberKeBaraber campaign projects the Philips All-in-One Trimmer as a portable 'barber' that can offer salon-like precision
e4m Staff Feb 23, 2024 11:42 AM

Sharma was leading the Vietnam market for over six years as the Managing Director at Perfetti Van Melle (Vietnam) before this
e4m Staff Feb 23, 2024 10:39 AM

Harshil Karia says the incident is a learning experience for them and they will never repeat the mistake
e4m Staff Feb 17, 2024 8:49 AM

'Deepika Padukone embodies the spirit of modern India and resonates with the aspirations and ethos of the Indian traveller,' said the company
e4m Staff Feb 16, 2024 2:06 PM

Lovebug bit brands this year as they pushed the envelope of creativity to catch eyeballs with OOH campaigns
Chehneet Kaur Feb 14, 2024 10:55 AM

In a chat with e4m, Indian actor and former Miss World, Manushi Chhillar opens up about her endorsement journey and her wish to associate with a chocolate brand someday
Sohini Ganguly Feb 12, 2024 4:21 PM