itt
This collaboration is for Fittr Hart ring, a smart ring designed to integrate health tracking into everyday life
e4m Staff Aug 19, 2024 4:30 PM
More than 21K advertisers and over 28K brands exclusively advertised on digital during Jan-March’24
e4m Staff Jul 19, 2024 9:15 AM
The ad features Anupam Mittal, founder of Shaadi.com, and has been conceptualised and executed by Moonshot
e4m Staff Jul 10, 2024 1:01 PM
Amid rival X's floundering, Meta's microblogging platform Threads was up for a promising start; however, brands are still hesitant to advertise on the platform even one year after its launch
Sohini Ganguly Jul 10, 2024 9:28 AM
#TheBetterWayToWax is a 360-degree marketing campaign across digital and television that aims to highlight the superiority of Veet Wax Strips
Meta allegedly blocked Ad and social media accounts of several startups and their founders, who participated in Sony’s Shark Tank India show, for allegedly violating the copyrights
Kanchan Srivastava Jun 26, 2024 9:18 AM
Kanika Mittal, Country Manager, India, Taboola & Rahul Goyal, Co-Founder, Realatte, share how leveraging Taboola can help brands navigate the dynamic real estate market with confidence and creativity
NATIVE CONTENT Jun 14, 2024 8:24 AM
Ravi Bhatnagar, Director External Affairs and Partnerships (SOA), Reckitt delivered a special Address at e4m Do Good Conference
e4m Staff Jun 13, 2024 4:06 PM
At Pitch CMO Summit Delhi 2024, Kanika Mittal, Country Manager - India, Taboola decoded the open web
Ritu Mittal has been associated with Bayer Consumer Health for 4 years now
e4m Desk May 23, 2024 12:13 PM
Kalyan Undinty joins Mindshare from Reckitt where worked for 8 years, scaling up the company's ecomm business
e4m Staff May 21, 2024 12:44 PM
Kanika Kalra was most recently associated with McKinsey & Company as Partner
e4m Staff May 16, 2024 3:37 PM
YouTube, WhatsApp, FB & X have lost 5-15 percent of their users in India over the past three years, while Instagram and SnapChat have gained, claims YouGov report
Kanchan Srivastava May 1, 2024 8:58 AM
With the upcoming elections in India and in other countries, X's decision to fill the crucial role is also driven by the company's broader need to restore advertiser trust, say experts
Shantanu David Apr 9, 2024 8:30 AM
X recently appointed Yale Cohen, who previously worked for Publicis Media, as its head of brand safety and advertiser solutions
Sohini Ganguly Apr 5, 2024 8:50 AM
This is his second stint with the company after having worked at Deloitte for over 10 years between 2011 and 2021
While it's unclear what led to Cetaphil suddenly trending on X, netizens took the opportunity to pit the brand against homegrown favourites like Boroline, Vicco Turmeric, Patanjali and Minimalist
In its initial phase, the alliance will partner with the C-suite and promoters across businesses in the Automotive & Mobility space
e4m Staff Mar 20, 2024 5:13 PM
Mittal, Regional VP, India & Southwest Asia, Hyatt talks about 'Perfectly Yours 2.0', personalized wedding experiences, changing consumer trends, performance of the wedding sector and more
Ritika Raj Jan 29, 2024 12:15 PM
At the e4m Pride of India Summit in Chennai, N Chittibabu, Chief Innovation Officer, Star Health and Allied Insurance Company, shared his life experience of understanding different sectors
Chehneet Kaur Jan 26, 2024 10:16 AM
Guest Column: Kanika Mittal, Country Head, India, Taboola, writes on the trends that reflect the current state of digital marketing but also provide insights into where the industry is headed
Kanika Mittal Jan 10, 2024 9:17 AM
The guidelines shall be applicable to all coaching institutes whether online or physical and cover all forms of advertisement regardless of form, format or medium
Chehneet Kaur Jan 10, 2024 8:49 AM
The travel platform has invited the ire of the Indian internet despite the portal openly supporting the government's initiatives to promote Lakshadweep
Companies associated with countries perceived to be unfriendly to India should submit additional documents, say news reports citing BCCI's guidelines in ITT for IPL 2024-2028
e4m Staff Dec 27, 2023 5:20 PM
Microblogging apps are gradually losing grounds to video sharing platforms, says Data.ai in its latest report
Kanchan Srivastava Dec 12, 2023 8:39 AM
In a chat with e4m, Pittie discusses adding more TV channels to the broadcast business, going regional, marketing strategies and more
Aditi Gupta Dec 4, 2023 9:08 AM
The tech mogul has not specified when the feature will be reintroduced
e4m Staff Nov 27, 2023 9:34 AM
The company has posted a loss of Rs 1.4 crore for the financial year
Aditi Gupta Nov 22, 2023 11:02 AM
Musk's tweet seemingly agreeing with a post that painted the Jewish community in a bad light has received widespread flak
e4m Staff Nov 18, 2023 9:41 AM
Users have been largely critical of the move, arguing that the platform's fact-checking feature is fallible and can confuse opinions for facts
e4m Staff Oct 30, 2023 10:42 AM
At the exclusive roundtable, experts will share insights on the theme ‘How to Leverage the Power of Screen’
e4m Staff Sep 27, 2023 7:52 AM
She has over 19 years of leadership experience across Digital, Tech, E-commerce, Retail and Consumer Goods
exchange4media Staff Sep 7, 2023 10:38 AM
Gandhi recently stepped down as Reckitt's Regional Marketing Director, Health & Nutrition, South Asia
exchange4media Staff Sep 1, 2023 10:43 AM
Gandhi was Regional Marketing Director, Health & Nutrition, South Asia with the company for over two years
exchange4media Staff Aug 30, 2023 11:05 AM
The move is being made to make more space for other tweets on the platform’s space
exchange4media Staff Aug 22, 2023 4:27 PM
A steep drop in the popularity of 'Twitter killer' has surprised the media and ad industry. Experts discuss what went south for the app, which was launched with a lot of promise
Kanchan Srivastava Aug 22, 2023 8:47 AM
12 Flags India Consumer Fund will work with consumer-focused businesses to ensure early growth
exchange4media Staff Aug 18, 2023 9:11 AM
Failing to meet the minimum spends threshold could cost advertisers their verified status
exchange4media Staff Jul 28, 2023 9:43 AM
The new logo, which replaces the iconic blue bird, is a white "X" against a black background
exchange4media Staff Jul 25, 2023 10:43 AM
