tata-motor
The report by Havas CX India lists three defining elements of customer experience that drive satisfaction
e4m Staff Aug 22, 2024 9:04 AM
What began as a quarterly earnings report turned into a landslide of reversals that have shaken the company’s foundation & cast doubt on its future dominance, writes Tata Motors’s Shubhranshu Singh
Shubhranshu Singh Aug 19, 2024 3:12 PM
Shubhranshu Singh, CMO, Tata Motors, author and columnist, took the stage at exchange4media English 40 Under 40 Journalism Conference to share his insights on media and culture in the age of AI
e4m Staff Aug 14, 2024 8:57 AM
Vivek Srivatsa, Chief Commercial Officer, Tata Passenger Electric Mobility, Tata.ev, on the EV market’s evolution, shifting marketing strategies, the brand’s take on performance marketing & more
Sohini Ganguly Aug 5, 2024 9:11 AM
With new launches, a decent monsoon and stable economic environment expected to drive consumer sentiment, automakers are expected to rev up marketing budgets, say industry watchers
Sohini Ganguly Aug 5, 2024 8:44 AM
Media mandates of Tata Motors (Passenger Vehicles) and Hero MotoCorp valued at approximately Rs 450 crore and Rs 400 crore respectively, up for grabs
Sonam Saini Jul 23, 2024 9:27 AM
Tata Motors has sent out multiple briefs to agencies
Chehneet Kaur & Sohini Ganguly Jul 2, 2024 11:33 AM
Guest Column: Shubhranshu Singh, Chief Marketing Officer, CVBU at Tata Motors, writes on the challenges of the digital platforms, and more
Shubhranshu Singh Jun 17, 2024 11:49 AM
Vinay Pant, Head of Marketing, Tata Motors Passenger Vehicles, shares his insights on the company’s marketing strategies, expansion plans, brand philosophy and more
Kanchan Srivastava Apr 30, 2024 8:52 AM
The campaign aims to create awareness on the benefits of an Annual Maintenance Contract (AMC) service
e4m Staff Apr 26, 2024 5:06 PM
In his first-ever media interview as Maruti Suzuki India's Senior Executive Officer, Sales & Marketing, Partho Banerjee speaks exclusively to e4m about his vision for the carmaker
Kanchan Srivastava Apr 13, 2024 2:47 PM
The company has come up with a content series spotlighting Tata Motors Fleet Edge telematics platform
e4m Staff Feb 7, 2024 12:31 PM
At e4m TV First conference, Shubhranshu Singh of Tata Motors explained why TV was never and will never be dead, and rather remains to be very relevant even today
Chehneet Kaur Feb 1, 2024 8:41 AM
Guest Column: Vinay Pant, Head of Marketing, Tata Motors Passenger Vehicles Ltd, writes about the SUV segment's extraordinary levels of growth and sustained favour among consumers
Vinay Pant Jan 5, 2024 7:50 AM
The campaign has a representation that showcases the grand change of the year as viewed from a Tata vehicle on a journey
e4m Staff Dec 30, 2023 6:00 PM
'This new identity is aligned to Tata Motors' commitment to sustainability, pioneering innovation and focus towards community development,' said the brand
exchange4media Staff Aug 29, 2023 1:29 PM
At e4m NEONS OOH Conference, Singh of Tata Motors spoke about the impact of OOH, new practices, and more
exchange4media Staff May 18, 2023 8:47 AM
Prior to joining Tata Tata Motors he was the Global Head of Marketing at Royal Enfield
exchange4media Staff Mar 31, 2023 4:33 PM
Tata Motors continues its association for the sixth consecutive year
exchange4media Staff Mar 30, 2023 5:39 PM
While Connie Chan is CEO of OMD China, Shubhranshu Singh is VP and CMO of Tata Motors CVBU
exchange4media Staff Mar 9, 2023 9:41 AM
Advertorial: At Expo 2023, Tata Motors had the largest display of vehicles, concepts, and solutions for both people and cargo mobility
NATIVE CONTENT Feb 8, 2023 11:32 AM
Singh, Vice President - Marketing -Domestic & IB at Tata Motors, speaks about the company’s latest campaign and their marketing strategy
Tanzila Shaikh Feb 7, 2023 9:25 AM
The ad film series highlights the state-of-the-art features of its new line of trucks
exchange4media Staff Feb 4, 2023 8:40 AM
Singh, Vice President-Marketing, Tata Motors, delivered the keynote at the e4m-Xaxis Programmatic Summit 2022
exchange4media Staff Dec 19, 2022 8:55 AM
The Jamshedpur FC match kit will bear the Tata Tiago logo on the sleeves and on the shorts
exchange4media Staff Oct 12, 2022 6:13 PM
The Vice President, Sales, Marketing and Customer Care of Tata Motors spoke to exchange4media about the company’s festive marketing plans and growth projections
Kanchan Srivastava Sep 27, 2022 8:26 AM
Sudeep Bhalla, Head Corporate Communications, Tata Motors, writes on the power of silence and outlines scenarios where 'mum's the word' is best applicable
Sudeep Bhalla Jun 29, 2022 8:32 AM
e4m TV First summit saw industry heads share key insights on ‘The Power of Cricket’ and how IPL plays a central role in this intersection of sports and TV
exchange4media Staff Feb 28, 2022 8:44 AM
Sharma is a veteran of the advertising industry who has worked with Ogilvy, BBDO India and Publicis Groupe
exchange4media Staff Feb 24, 2022 5:03 PM
The partnership with the tennis tournament has been extended for the fourth consecutive year from January 31 to February 6, 2022
exchange4media Staff Jan 27, 2022 12:05 PM
The total cumulative advertising spends by these companies were down by 26.38% to Rs 3415 crore in FY21 from Rs 4639 crore in FY20
Javed Farooqui & Kanchan Srivastava Dec 24, 2021 8:52 AM
With consumer sentiment pumping up, the market is also investing heavily in smart marketing tactics and offers to catch the attention of buyers
Simran Sabherwal & Mansi Sharma Nov 5, 2021 9:01 AM
The Indian Design Excellence Awards aims to reward the best in design and creative space across various media and advertising channels
exchange4media Staff Oct 21, 2021 9:00 AM
Singh was earlier global head of marketing at Royal Enfield
exchange4media Staff Oct 14, 2021 2:28 PM
He has joined the commercial vehicle division of Tata Motors as Vice President International Business and Strategy.
exchange4media Staff Oct 1, 2021 9:49 PM
The campaign is conceptualised by Havas Media & executed by mCanvas
exchange4media Staff Aug 11, 2021 1:41 PM
Prior to his elevation, Paulose served as the Music & Movies Business Manager for Apple Music & iTunes, India
exchange4media Staff Jul 23, 2021 1:51 PM
Srivatsa, Head-Marketing, PVBU, Tata Motors, says while their dependence on print has gone down during pandemic, presence on TV and digital has gone up substantially
Sonam Saini Jul 15, 2021 8:53 AM
With 15 sponsors already on board, the network disclosed that it's in the process of closing a few more deals
Sonam Saini Jul 1, 2021 9:41 AM
Tata Motors has organised roadshows, wherein Tata Aces will travel across 10 states in the country
exchange4media Staff Jun 19, 2021 7:00 PM
The campaign has been conceptualised and developed by Rediffusion
exchange4media Staff Jun 12, 2021 8:08 AM
The creatives showcase the smart use of names auto companies to spread awareness and the importance of getting vaccinated
exchange4media Staff May 25, 2021 5:03 PM
The #NexonEVChargingStories campaign, featuring a series of short videos, presents real-world use cases that demonstrate the ease of using a home and a public charging point
exchange4media Staff May 15, 2021 7:37 AM
He takes over his new role from Pratap Bose who has chosen to pursue opportunities outside the company
exchange4media Staff Apr 29, 2021 11:00 AM
The company has updated standard operating procedures for the prevailing second wave with the focus on expediting vaccinations, providing support to affected employees and their family members
exchange4media Staff Apr 26, 2021 6:19 PM
