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Ogilvy's Global Success: Insights from Liz Taylor and Kainaz Karmakar?blur=25

Liz Taylor, Global Chief Creative Officer, Ogilvy, and Kainaz Karmakar, CCO, Ogilvy India, reflect on Ogilvy’s Cannes year and how innovation, craft and culture shape winning ideas globally

e4m Staff Jun 30, 2026 5:19 PM

Saugata Gupta Leads Grand Jury for e4m IDMA 2026 Awards?blur=25

Saugata Gupta, MD and CEO of Marico Limited, is the Jury Chair for the 17th edition of the e4m Indian Digital Marketing Awards

e4m Staff Jun 17, 2026 3:01 PM

Milan Partani elevated as General Manager – Commerce Platform at Meesho?blur=25

Prior to the elevation, Milan Partani was General Manager - User Growth and Content Commerce

e4m Desk Jan 8, 2026 12:58 PM

Eva Barrett?blur=25

Prior to this, Eva Barrett was with Ingenia Communities Group as Chief Customer Officer

e4m Desk Aug 27, 2024 12:30 PM

Angelina Villanueva?blur=25

Villanueva is currently serving as Director- Marketing at Yum Brands Singapore

e4m Desk Aug 27, 2024 12:21 PM

Apple Kevan Parekh?blur=25

Kevan Parekh is currently Apple’s Vice President of Financial Planning and Analysis

e4m Staff Aug 27, 2024 11:49 AM

Dentsu BX Narayan Devanathan?blur=25

Narayan Devanathan will lead the new practice and continue to report to Harsha Razdan, CEO, South Asia, dentsu

e4m Staff Aug 20, 2024 11:35 AM

‘FoodPharmer’ Revant Himatsingka?blur=25

The association with the consumer product intelligence platform is aimed at dispelling myths around mislabeled food products

e4m Staff Aug 7, 2024 3:23 PM

Britannia Industries?blur=25

Vinay Singh Kushwaha, Chief Technical and Strategy Officer of the company, retires today

e4m Desk Jul 31, 2024 1:38 PM

Heval Patel & Dhaval Jadwani?blur=25

While Heval Patel will focus on top-of-the-funnel business and manage the entire P&L, stakeholders & talent, Dhaval Jadwani will work across clients and build mid and bottom funnel capability

e4m Staff Jun 3, 2024 10:44 AM

Dentsu India & Ripplr?blur=25

The alliance will cater to clients seeking a comprehensive range of distribution and customer-facing solutions

e4m Desk May 13, 2024 5:00 PM

sharechat?blur=25

ShareChat has also successfully concluded a $49 million funding round from prominent investors including Lightspeed and Temasek

e4m Staff Apr 16, 2024 10:40 AM

bournvita?blur=25

The Ministry of Commerce and Industry cited NCPCR's inquiry, stating that there is no 'health drink' defined under the FSS Act 2006

e4m Desk Apr 13, 2024 4:26 PM

Best ads of the week?blur=25

Listing the most creative commercials we saw in week 1 of April

e4m Desk Apr 13, 2024 7:45 AM

Jackie Shroff, Prabhu Deva, and Shankar Mahadevan?blur=25

The stars never really show their face in the ads, letting the 'asli hero' or MakeMyTrip shine through

e4m Staff Apr 9, 2024 1:47 PM

Gandharv Sachdeva Hybrid?blur=25

Gandharv Sachdeva, Country Head for India at Hybrid shares insights on the growth and adoption of TV Sync technology

e4m Staff Apr 1, 2024 1:32 PM

Cinépolis India Devang Sampat?blur=25

Devang Sampat has been with Cinépolis India since its inception 14 years ago

e4m Staff Mar 22, 2024 8:59 AM

Sandeep Goyal Women's Day?blur=25

In this edition of ‘She is Strength’, Dr. Sandeep Goyal, Chairman of Rediffusion, shares why Shashi Vandrevala is even today his Shero

Sandeep Goyal Mar 13, 2024 8:25 AM

Narayan Devanathan?blur=25

In his new role, Narayan Devanathan is tasked with executing the network's strategy to deliver industry-defining client solutions

e4m Staff Mar 4, 2024 11:29 AM

Air india safety mudra dance?blur=25

The video is developed in collaboration with Prasoon Joshi of McCann Worldgroup, Shankar Mahadevan and Bharatbala

e4m Staff Feb 26, 2024 12:17 PM

Narayan Devanathan Dentsu?blur=25

Narayan Devanathan, Group Chief Strategic Advisor, dentsu India, shared his insights into the complexities of AI and sustainability in marketing at the dentsu-e4m Digital Advertising Report launch

e4m Staff Feb 9, 2024 8:28 AM

Vikas Sachdeva ZEEL?blur=25

Prior to this, Vikas Sachdeva was head of India international ad sales at Disney Star

e4m Staff Jan 3, 2024 9:16 AM

tiger shroff hdfc?blur=25

The campaign conceptualised by Wondrlab India also stars Prabhu Deva and Kapil Sharma

e4m Staff Dec 7, 2023 4:49 PM

wavemaker?blur=25

They have been appointed as Managing Partner and Head for Team Reckitt

e4m Staff Nov 6, 2023 5:42 PM

Evan Spiegel?blur=25

The CEO and Co-Founder of Snap engaged in a fireside chat with Snap APAC President Ajit Mohan at the company’s inaugural APAC AR Day in Mumbai

e4m Staff Nov 6, 2023 3:31 PM

ankur?blur=25

Sachdeva has brings over two decades of extensive experience in the Alcohol Beverage industry

e4m Staff Nov 2, 2023 6:55 PM

Banijay Asia Arijit Singh India-Pakistan World Cup?blur=25

Banijay Asia produced and executed the pre-match ceremony for the India-Pakistan clash

e4m Staff Oct 18, 2023 10:08 AM

Smitha Vasudevan?blur=25

Vasudevan, GM of the matrimonial website M4Marry by Malayala Manorama, talks about its organic growth, legacy of its mother brand, festive offerings and more

Nilanjana Basu Sep 7, 2023 8:18 AM

eveready?blur=25

Drawing from the brand’s inherent association of ‘power/energy’ a contemporary new identity has been created

exchange4media Staff Aug 29, 2023 1:36 PM

Agarwal?blur=25

The campaign, conceptualised by Lowe Lintas, aims to challenge the societal tendency of taking senior citizens for granted

exchange4media Staff Aug 3, 2023 1:00 PM

chimp&Z?blur=25

Rishi Raj Singh Chauhan has been promoted as Associate Vice President (Business) and Sean Pereira as Creative Director (Art)

exchange4media Staff Jun 6, 2023 1:34 PM

amul lassi?blur=25

The dairy co-op has hit back at the video, saying that it was aimed at creating 'misinformation'

exchange4media Staff May 26, 2023 1:06 PM

Himani Bahuguna?blur=25

The campaign will enable soon-to-wed couples to receive personalized video invites featuring Khaira

exchange4media Staff May 16, 2023 10:47 AM

jeevansathi?blur=25

The brand has roped in Punjab’s top singer-actress Nimrat Khaira to create personalised wedding video invites for soon-to-wed Punjabi couples

exchange4media Staff May 11, 2023 4:21 PM

Revant?blur=25

In an exclusive chat with e4m, ‘Foodpharmer’ shares his experiences post the Cadbury fiasco and the various facets of the influencer marketing medium

Tanzila Shaikh Apr 28, 2023 8:59 AM

Bournvita?blur=25

'Listen, clarify and assure,' say experts who think that Cadbury ought to have taken notes from its handling of the 2003 worm controversy

Tanzila Shaikh Apr 20, 2023 2:03 PM

influencers?blur=25

In the wake of the Bournvita controversy, brand experts say influencers now want to be seen as loyal to their followers too and the creator economy is getting more community-driven

Tanzila Shaikh Apr 17, 2023 9:23 AM

pepsi?blur=25

The revamped design will be rolled out across touchpoints in North America this year and in the rest of the world in 2024

exchange4media Staff Mar 29, 2023 8:58 AM

Vijay Devarakonda?blur=25

The collaboration will build the brand’s reach across South India’s markets

exchange4media Staff Feb 28, 2023 4:07 PM

Social?blur=25

Media reports say social media companies will be part of the platform and will have address user grievances via the portal

exchange4media Staff Feb 28, 2023 9:33 AM