meta
Rossiya Segodnya, RT and other related entities are now banned from Meta’s apps globally for foreign interference activity, the has said
e4m Desk Sep 18, 2024 10:39 AM
In an exclusive interview with e4m, Paras Sharma, Director, Global Partnerships, Meta India, shares insights into Instagram’s growth, its new algorithm and latest features to woo Gen Z
Kanchan Srivastava Aug 30, 2024 9:07 AM
Industry observers say Meta’s new ad policy marks a significant step forward for the online gaming industry, particularly for MSMEs
Shantanu David Aug 28, 2024 8:57 AM
The referenced communication lacked that precision that is reflected in our formal policies and documents,' said Meta in a statement
e4m Staff Aug 23, 2024 1:29 PM
Kerala Police is the first law and order authority to react to Meta’s announcement to allow alcohol and real-money gambling ads
e4m Staff Aug 22, 2024 12:16 PM
The decision has drawn criticism due to potential impacts on public health and the vulnerability of young audiences to targeted marketing
e4m Staff Aug 20, 2024 8:48 PM
Sandberg was part of its latest round of funding led by Accel, which could reportedly raise the company’s valuation to $35 million
e4m Desk Aug 19, 2024 12:08 PM
As per a report, the tech giants were targeting users aged between 13 and 17 in violation of Google's own guidelines
The Facebook-parent also showed a revenue growth of 22%, reaching $39.07 billion
The statement was in response to an unstarred question about whether WhatsApp intends to shut down its services in the country due to govt directives to share user details
e4m Staff Jul 26, 2024 5:30 PM
Llama 3.1, the latest version of Meta’s open source model family, is said to be able to compete with Open AI’s ChatGPT-4o and Google’s Gemma 2
Shantanu David Jul 25, 2024 9:06 AM
The tech giant said users will now have the option of using Meta AI for tough math and coding questions and more complex projects
e4m Staff Jul 24, 2024 5:43 PM
Experts say the success of this new format will hinge on the tech giant's ability to balance advertiser needs with user experience
Sohini Ganguly Jul 19, 2024 9:18 AM
According to the company, the plans start at Rs 639 for a single app per month and go up to Rs 21,000, at an introductory discounted rate for two apps per month
e4m Staff Jul 18, 2024 3:04 PM
Amid rival X's floundering, Meta's microblogging platform Threads was up for a promising start; however, brands are still hesitant to advertise on the platform even one year after its launch
Sohini Ganguly Jul 10, 2024 9:28 AM
Meta is considering banning news from social media in Australia over payment of licensing fees. A similar move in India could put small news media outlets at a disadvantage, say industry watchers
Chehneet Kaur Jul 4, 2024 8:54 AM
ACKO, upGrad, PokerBaazi, IDFC First Bank, and ICICI Direct were among the sponsors of the Season 3 of Shark Tank India
Kanchan Srivastava Jul 1, 2024 9:00 AM
Rishi Raj Gupta was leading HR for all functions and teams based in India across Facebook, WhatsApp and Instagram
e4m Staff Jun 28, 2024 10:22 AM
Meta allegedly blocked Ad and social media accounts of several startups and their founders, who participated in Sony’s Shark Tank India show, for allegedly violating the copyrights
Kanchan Srivastava Jun 26, 2024 9:18 AM
Apart from Google, AI startups Anthropic and Perplexity are also in talks to integrate generative AI models into Apple's AI system
e4m Staff Jun 24, 2024 10:31 AM
Sony has claimed that the startups violated copyrights; founders deny the charge and say they have incurred a huge loss of business due to ‘high handedness’ of both media giants
Kanchan Srivastava Jun 20, 2024 8:57 AM
The ministry wants to discuss broadcast service regulations with the stakeholders
e4m Staff Jun 13, 2024 3:00 PM
Arun Srinivas, Director and Head (India), Ads Business, Meta, talks about the need for FMCG brands to spend more on consumers' changing media habits in a digital-first world
Sohini Ganguly Jun 13, 2024 9:02 AM
The tech giant also reportedly allowed “shadow advertisers” who peddle disinformation in alignment with political parties
Kanchan Srivastava May 22, 2024 8:24 AM
WhatsApp is challenging the IT rules that mandate social media intermediaries to enable the identification of the first originator of information
e4m Staff Apr 27, 2024 7:23 PM
Meta’s advertising revenue for the quarter stood at $35,635 million as compared to $28,101 million the same quarter last year
e4m Staff Apr 25, 2024 9:14 AM
Experts decode what Meta AI chatbot means for the digital advertising ecosystem in India
Shantanu David Apr 18, 2024 8:40 AM
While a section of advertisers globally have raised concerns, others say that such glitches happen during big policy changes and do get corrected in a few weeks
Sohini Ganguly Apr 17, 2024 8:41 AM
Saket Jha Saurabh was previously associated with Meta as their Director and Head of Media Partnerships
e4m Staff Apr 12, 2024 8:54 AM
Avg monthly active users of short videos dropped to 246 million in 2023 from 366 million in 2022, as per an industry report
Kanchan Srivastava Apr 10, 2024 8:44 AM
In a freewheeling chat, Kartik Smetacek and Rohit Malkani, Chief Creative Officers, L&K Saatchi & Saatchi, spoke about challenges in advertising, creative work during IPL and elections and much more
Tanzila Shaikh Apr 8, 2024 8:40 AM
The Indian Society of Advertisers is looking into the matter; other industry experts opine if the case proceeds to trial more affected advertisers could potentially seek compensation
Kanchan Srivastava Apr 3, 2024 8:15 AM
The partnership will enable PTI to identify, review and rate content as misinformation across Meta platforms
Only realistic content made from generative AI and other synthetic media will require disclosure, said the company
e4m Staff Mar 20, 2024 3:33 PM
Meta will take on AI-generated threats with expanded fact-checking, consumer awareness initiatives, and an Elections Operations Center
Kanchan Srivastava Mar 20, 2024 8:58 AM
Nearly half of casual gamers and 43% of real-money gamers coming from non-metro geographies, stated the study
e4m Staff Mar 14, 2024 7:39 PM
India’s leading news publishers got fewer unique visitors in January 2024 compared to January 2023, as per Comscore. Publishers insist web traffic is seasonal and LS polls will turn the tide
Kanchan Srivastava Mar 14, 2024 8:29 AM
The transformation is marked by introduction of novel tools, enticing pricing models, and exclusive deals aimed at democratizing digital ad spaces for small advertisers
Shantanu David Mar 12, 2024 8:57 AM
X owner Elon Musk has also chimed in on the situation with a well-timed jibe at its rival
Post the merger of Viacom18 and Disney Star, the new company is expected to command more than 40% of TV market share and 34% of the digital OTT market share
Sonam Saini Mar 1, 2024 9:02 AM
Calling the app 'an antidote to traditional social media', Pulkit Trivedi, Snap India's Managing Director, shares his vision and strategy for Snapchat to grow in India
Kanchan Srivastava Feb 26, 2024 9:07 AM
Meta has also started testing new ML-based recommendations that use Instagram data to help brands discover creators who are the best fit for their campaigns
e4m Staff Feb 22, 2024 4:49 PM
At Meta, Priya Rege Jaggi was in charge of marketing and brand development responsibility for Instagram and Facebook
e4m Desk Feb 14, 2024 11:50 AM
Experts say due to increase in Cost Per Impression on platforms like Meta & Google, the CAC on digital has shot up in the last one year
Sohini Ganguly Feb 13, 2024 9:00 AM
The tech giant said that it is building tools that can identify invisible markers at scale to label images from Google, OpenAI, Microsoft, Adobe, Midjourney, and Shutterstock
Sohini Ganguly Feb 7, 2024 2:24 PM
By removing certain ad targeting options, Meta is only decluttering its toolbox, say experts who are certain that the impact, if any, would be marginal on advertisers
Sohini Ganguly Feb 5, 2024 8:34 AM
A classic case of demand and supply, say experts who weigh in on the curious dynamics between Meta's ad impressions and ad prices as seen in its Q4 and annual results
Sohini Ganguly Feb 3, 2024 8:29 AM
The tech giant beat expectations by posting a revenue of $40 billion against the predicted $39 billion
Sohini Ganguly Feb 2, 2024 8:44 AM
Consolidation is the only way forward to survive in the industry that has tech heavyweights like Google India and Meta for competition, say experts
Aditi Gupta & Sonam Saini Jan 24, 2024 8:56 AM
