Anamika Mehta’s departure marks the first big exit from the IPG group after its acquisition by the Omnicom group last month
As people, creators and AI shape belief earlier in the journey, advertising is being repositioned—from persuasion engine to trust amplifier: marketers and advertising leaders tell e4m
New Omni integrates data, identity, creativity, media, commerce intelligence & AI into a single marketing architecture and would be a direct challenger to Publicis’ Epsilon
Guest Column: Ganapathy Viswanathan, Independent Communication Consultant & author of ‘Mastering the Message’, writes on Omnicom–IPG’s merger and its strategic entry into global communication markets
While OMG will be responsible for overseeing the Americas, WPP will handle the EMEA and APAC regions
Deepthi Prakash will take on the new role beginning January 1, 2025
Troy Ruhanen is currently with TBWA\Worldwide as President and CEO
OAG has aligned BBDO, DDB, TBWA and the Advertising Collective under one leadership
Charlie Ebdy will report to Laura Fenton, CEO of OMG UK
Sharma joined Omnicom in July 2020 from Wavemaker, where he was the CEO-South Asia
In conversation with Jonathan Nelson, the CEO of Omnicom Digital, at Cannes Lions 2024 on AI trends, role of data, merits of an in-house setup, and more
Rabe Iyer was previously the India lead for agency partnerships at ShareChat
Lahiri was previously the Director of Investments at the group where she joined in 2023
The offices will provide collaborative environments for Omnicom’s talent in India
Prior to this, Saurabh Kundra was with AGL - Hakuhodo as Associate Director
The account size is estimated to be Rs 350-400 crore
Jigar Rambhia’s most recent stint was as the COO of Sporjo
Aditya Kanthy, CEO of Omnicom Advertising Services, talks to e4m about the idea behind the creation of the new entity, the road ahead, and more
Omnicom Group CEO spoke at the e4m Confluence about the changing trends in marketing and much more
The group has registered 2.5% organic revenue growth in Asia Pacific
Kanthy will oversee Omnicom’s creative agencies in India
Glen Lomas becomes Global President and Chief Operating Officer
OMG earlier secured the bank's account in 2018
Singh was earlier PHD India’s Strategy Lead
The APAC CEO of OMG talks about the expectations from his team, how APAC has featured high on the list of new business wins of the group, and more
As part of this weekly series, Omnicom Media Group’s Chief Content Officer Shailja Saraswati Varghese spoke to us about being a fitness enthusiast, how she spends her weekends and her vacation plans
The collaboration will start in April
The new offering is a repository of more than 500 econometric models based on OMG's ROI-based approach
Morvanakar was previously the Chief Investment Officer at the group
The mandate will involve creating end-to-end media solutions and accelerating the brand's growth journey in India
The media agency’s net profit for the fiscal year stood at Rs 18.6 crore
The company's net income decreased 39.6% to $173.8 million when compared to same quarter last year
Gallagher is former Omnicom International President
Net income for Q4 2021 has increased by 4.5% to $416.2 million compared to the same quarter in 2020
This anniversary also marks another leader, Anisha Iyer, taking charge of the reins of the agency as its new CEO
Prior to this, he was the Group CEO, APAC & EMEA at the company
The updated brand identity fully embodies the PHD brand ethos ‘Make the Leap'
Costin Mihaila, Global Client President at MediaCom and Team Bayer lead at WPP, will head up the account
Omnicom's newly-formed 'Team X' will handle the cross-divisional responsibility for the automotive brand's units in 40 global markets
The content arm of Omnicom Media Group will oversee the strategy and execution of the brand's influencer marketing campaign
Khatri was previously the Country Head for Xaxis in India
This partnership will enable OMG to offer mediasmart’s measurable programmatic and CTV advertising solutions powered by its proprietary Household Sync technology to its top advertisers
Sharma, Group CEO, Omnicom Media Group reflects on his challenging first year in the role
The mandate was won following a multi-agency pitch
From counselling to medical support, agencies have been executing a slew of measures to improve the mental health of their employees
Prior to this, Varghese had a one-year stint at ZEE5 as the Head Content of its short-video platform HiPi
Due to the COVID effect, Omnicom’s worldwide revenue in the fourth quarter of 2020 decreased by 9.3% to $3,757.0 million from $4,141.2 million in the fourth quarter of 2019
The company's worldwide revenue in the third quarter of 2020 decreased by 11.5% to $3,206.5 million from $3,623.8 million in the third quarter of 2019 due to effects of COVID-19
Barua’s resignation came in barely a few months after Jyoti Bansal, Chief Executive Officer, moved out from the organization in June this year
Transact is designed to help brands pivot their business by improving their digital availability as well as focusing on new retail opportunities and eCommerce channels