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Team Pumpkin will be managing the digital marketing services for KSL and will be responsible for developing and executing comprehensive social media strategies
e4m Staff Sep 5, 2024 12:33 PM

The guidelines aim to enhance collaboration and operational efficiency across the PR industry
e4m Staff Aug 13, 2024 11:46 AM

Kedar Ravangave was Head-Marketing, Brand and Category at Amazon India
Neeta Nair Aug 5, 2024 12:48 PM

Nilesh Kotalwar earlier served as AVP - Business Transformation at Godrej Consumer Product Limited
e4m Staff Jul 30, 2024 5:25 PM

The campaign spans TV commercials, digital platforms, outdoor displays and social media channels
e4m Staff Jul 24, 2024 1:20 PM

The campaign for the regional Olympics and Paralympics has been curated by dentsu creative, Singapore
e4m Staff Jul 20, 2024 9:05 AM

According to sources, while the account encompasses the entire media buying and selling mandate, the group has a strong focus on digital
Tasmayee Laha Roy Jul 17, 2024 9:06 AM

Rohit Bhasin, President - Retail Liabilities Product and CMO, Kotak Mahindra Bank talks about his switch from FMCG to BFSI, the evolving role of the marketer, digital innovation and more
Simran Sabherwal Jun 19, 2024 2:23 PM

Guest Column: Nakul Ghai, Global PR, Communications and Corporate Affairs practitioner delves into the challenge of Greenwashing and the mandate for authentic, responsible, and purposeful storytelling
Nakul Ghai May 23, 2024 4:21 PM

The collaboration offers brands an opportunity to leverage the growing audience engagement within DOOH & CTV media
e4m Staff Apr 18, 2024 12:53 PM

Shripal Shah, currently President and COO at Kotak Securities, will take over from Jaideep Hansraj as the new Managing Director & CEO for Kotak Securities
e4m Staff Mar 15, 2024 3:09 PM

Prior to joining Kotak, Prasanna led Corporate Communication for Visa across India and South Asia
e4m Staff Feb 27, 2024 3:45 PM

The brand won 2 golds and 1 silver metals across categories for their impressive work
e4m Staff Feb 26, 2024 12:55 PM

The digital-first campaign is live across social media and OTT platforms
e4m Staff Feb 12, 2024 4:30 PM

The company has posted a loss of Rs 1.4 crore for the financial year
Aditi Gupta Nov 22, 2023 11:02 AM

The company has achieved EBITDA of Rs 19 crore during the quarter, a growth of 59% YoY
exchange4media Staff Aug 14, 2023 10:48 AM
The campaign unfolds through three films that portray the repercussions of procrastination
exchange4media Staff Aug 9, 2023 12:25 PM

In a letter to shareholders, the MD and CEO of Kotak Mahindra Bank has said the bank intends to ‘nurture internal talent that is future-ready’
exchange4media Staff Jul 17, 2023 9:09 AM

The campaign has been conceptualised and created by Cartwheel Creative Consultancy
exchange4media Staff Jun 24, 2023 8:19 AM

Experts from television industry say children nowadays look for stories and conversations that are both relatable and engaging
Aditi Gupta May 31, 2023 8:42 AM

The accreditation was granted after a strict assessment conducted by health industry experts
exchange4media Staff May 11, 2023 4:48 PM

Toyota Innova Hycross is the C&B Car of the Year and the C&B Two-Wheeler Of the Year is Suzuki V-Strom SX
exchange4media Staff May 1, 2023 12:39 PM

Otani shall be the successor of Atsushi Ogata who was spearheading Honda’s Indian two-wheeler operations for 3 years
exchange4media Staff Apr 5, 2023 12:49 PM

Her previous stint was with National Payments Corporation of India as External Communications Lead
exchange4media Staff Mar 28, 2023 1:14 PM

The ‘Soch Ke Liya Hai’ campaign features Vinay Pathak as the concerned father
exchange4media Staff Mar 15, 2023 1:59 PM

Bhasin brings over two decades of experience in building consumer brands in India and several Asian markets
exchange4media Staff Mar 1, 2023 6:09 PM
Netizens dug out tweets by Bhat from 2013 where he joked about Hindu gods, forcing the company to pull down its latest campaign featuring the comedian
exchange4media Staff Feb 13, 2023 8:31 AM

A marketing initiative by WebEngage: To develop a relationship with customers that goes beyond a mere transaction, companies need to adopt a customer-centric approach
NATIVE CONTENT Feb 11, 2023 2:06 PM

Panellists engaged in an insightful session on the topic ‘Rules of engagement between PR and the brands, managing each other expectation’ at e4m PR & Corp Comm 40 Under 40 summit and awards 2022
exchange4media Staff Feb 7, 2023 12:57 PM

The campaign #SamayKoSahiKaamPeLagao by Schbang stars stand-up comedian Samay Raina alongside Bhat
exchange4media Staff Jan 30, 2023 12:55 PM

In today’s Epilogue 2022 series, Aman Gupta, managing partner, India Spag Finn Partners, shares his thoughts about the year that was & PR practices he would like to see in 2023
Shrabasti Mallik Jan 2, 2023 9:00 AM