Saloni Arora elevated to Business Head at Arvind Fashions Limited
Prior to this, Saloni Arora was Head of Marketing at the company
alo
Mamaearth’s Abhiishekk Raj Pandey joins Zalon as Co-founder & CEO
Abhiishekk Raj Pandey’s career stint includes roles at Mamaearth, Purplle, Nykaa and Colorbar
Rise of regional to going phygital: How Print made headlines in the age of digital
An active medium, print has thrived and restored advertisers' confidence even amid the digital boom. Industry players share what scripted print's success
Naturals Salon appoints Sanjay Enishetty as CEO
Prior to joining Naturals, Sanjay was a founder at 99SA Ventures
PR and Corp Comm PR Dialogue announces second edition of 'The Great Debate' Series
It will be an on-going event where the industry’s leading figures will do a thorough discussion on the most critical topics
Ad Club Bangalore launches brand identity design contest
The 'LogoJam' challenge runs between 8 and 19 July with a reward of Rs 50,000 for the winner
Anil Kapoor not Salman Khan in Bigg Boss OTT: Money matters or jhakaas factor?
While the show’s makers say roping Anil Kapoor was to maximise engagement & reach across different platforms while scaling profitably, industry observers say the move is likely for streamlining costs
We are working towards scaling up Bigg Boss OTT profitably: Alok Jain
In an exclusive chat with e4m, Alok Jain, President-General Entertainment, Viacom18, shared the network’s strategy in roping Anil Kapoor as the new host of Bigg Boss OTT, advertisers’ response & more
Tute Consult joins global independent PR & strategic communications network Palomar
Tute Consult will lead the network’s India mandate
Alia Bhatt raises a toast to sisterhood in Titan Raga's 'Beautiful Together' campaign
The campaign has been created by Ogilvy, Bangalore
Does PR Industry need complete overhaul in the advent of AI?
Industry leaders debate at recently held exchange4media PR Dialogue
What takes precedence for a brand - marketing or PR & communication?
Industry leaders debate at e4m PR Dialogue
Is collaboration between journalists and PR professionals beneficial or detrimental?
Industry leaders participate in the debate at e4m PR Dialogue
Jim Sarbh unveils the CEO of seats in ad for ErgoSmart by The Sleep Company
The campaign has been conceived by Steve Priya
PR and Corp Comm PR Dialogue announced its new initiative 'The Great Debate'
It will be an on-going event where the industry’s leading figures will do a thorough discussion on the most critical topics
Ad Club Bangalore launches Inspiration Room
The leadership programs will foster a dynamic exchange of ideas
‘Don’t think consumers would forgive us if we were unauthentic’
Alok Agarwal, CMO, Orient Bell, talks about the brand’s customer-centric approach, while also sharing the brand plan for the upcoming Lok Sabha elections, and more
boAt is audio & wearables partner for Royal Challengers Bangalore and Gujarat Titans
boAt will be rolling out a 360-degree marketing campaign throughout the IPL season
Groom India Salon & Spa appoints cricketer Smriti Mandhana as brand ambassador
She will endorse D2C skin care products
RCB wins WPL 2024: Brands bowled over
From Swiggy to Zepto, brands have come forward to celebrate the stunning performance and historic win as RCB lifts the maiden title
Upendrra Rai highlights the importance of women empowerment at Bharat Dialogues Summit
Upendrra Rai, CMD and Editor-in-Chief of Bharat Express News Network, was honored at 'Bharat Dialogues: Women and Mental Health Summit and Awards 2024'
Future Generali India Life Insurance names Alok Rungta as Managing Director-CEO
Alok Rungta is currently the Deputy CEO and CFO at Future Generali India Life Insurance
Amazon film shows how it delivers even at 4500 feet above sea level in the Himalayas
The film claims Amazon is the only e-commerce company to deliver packages to Maharishi Ashram, Galoji Village
Shell upholds 'zyada ka wada' in new campaign
The campaign, executed by VML, will be launched across OOH, OTT, YouTube, Radio, and digital TV in four different languages
Brands tap into the #Lollapalooza2024 energy
Several brands like Maybelline India, Levi’s, Maruti Suzuki Nexa, Johnnie Walker, Budweiser, Bisleri Vedica, and CRED unveiled exclusive experience lounges at Lollapalooza 2024
‘PHD in entrepreneurship stands for Passion, Hunger & Discipline’
Business models that can unlock the hidden value using technology will emerge as the winners, said CK Kumaravel, Co-founder & CEO, Naturals Salon at the e4m Pride of India (South) Brands Summit
IMA 2023 jury meet held in Mumbai
The IMA 2023 jury was chaired by CK Venkataraman, MD, Titan Company
e4m Pride of India Brands – Tamil Nadu to be held tomorrow
The fourth edition of the conference will be held in Chennai on 24 January 2024
The Advertising Club Bangalore to celebrate Big Bang Awards
The Big Bang Awards will be held on January 19
Universal Music Group acquires UK label Oriental Star Agencies’ complete catalogue
The deal includes all of the label’s recordings and where held, publishing rights
In a large economy like ours, personalization is crucial: Alok Sanwal
Alok Sanwal, CEO, Dainik Jagran-inext Jagran Prakashan Ltd, spoke at e4m RedCarpet Experiential Marketing Summit
iCubesWire elevates Erick Maalouli as Business Director for Dubai & Saudi Arabia markets
Maalouli has a career spanning over 15 years in media and sales management
Alok Kumar joins ZMCL as Editor
Kumar was formerly with Times Internet
The Advertising Club Bangalore opens entries for Big Bang Awards 2023
The awards cover a wide spectrum of creative, design, media, digital, and marketing achievements
Levi's delights customers with marketing efforts through multiple touchpoints: Amisha Jain
Jain, SVP & MD - South Asia, Middle East & Africa at Levi Strauss & Co. tells us about the brand's association with on-ground events, marketing strategies, Deepika Padukone connection and more
Wondrous bags creative mandate for luxury boutique chain SINH Salon
The account will be serviced from the Gurgaon office of the agency
Pitch CMO Summit-Bangalore: Arjun Ranga, Chandru Kalro, Shuvadip Banerjee to speak
To be held on August 18, 10 am onwards
The Pitch CMO Summit-Bengaluru: Unmissable panel discussions
To be held on August 18, 10 am onwards
IIM-Bangalore’s retd & current faculty members ask corp India to ‘de-fund hate speech’
In an open letter, the members have appealed for de-funding spread of misinformation and hate speech through news channels and social media
Alok Jain joins Viacom18 as president and head of Colors Hindi & regional
Jain has joined Viacom18 after a close to seven-year stint at Disney Star
The Advertising Club Bangalore launches campaign for World Emoji Day
The campaign Emojify India aims to promote inclusivity and diversity
Buffalo Soldiers is Rising e4m Maverick Agency of the Year
e4m Maverick Awards 2023 celebrates independent agencies of India for their remarkable and outstanding works
White Rivers Media & Buffalo Soldiers bag top honours at e4m Maverick Awards 2023
Among other key winners of the night were Sociowash Media, Hansa Cequity, Xerxes By Xapads Media and Howl Digital
L’Oréal India elevates Saloni Shah to Chief Digital & Marketing Officer
Shah succeeds Gaurav Anand who moves on after close to two years with the company
L’oréal India elevates Saloni Shah to Chief Digital & Marketing Officer
Saloni succeeds Gaurav Anand who has moved on to pursue other career opportunities
Alok Jain to join Viacom 18
Jain recently quit Disney Star
Alo reassigned digital marketing mandate for Jagdish Sheth School of Management
The mandate will be executed from Alo’s Mumbai office
Varghese John joins McCann Worldgroup Bangalore as VP
He has 20 years’ experience in marketing, brand building and advertising
Hindware's new TVC features cricket stars from Punjab Kings & Royal Challengers Bangalore
The campaign is titled ‘5-star hotel like bathrooms’
CSK-RCB match clocked 2.4 cr in concurrent viewership: JioCinema
Additionally, the platform claimed that it has registered the highest ever number for any apps installed