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In his new role, Hartell will lead US operations, client relationships, and new business for the agency
e4m Staff Sep 6, 2024 12:03 PM
Prior to joining MiQ, Zuzanna Gierlinska was with GroupM Nexus as Chief Solutions Officer
Prior to this, Aisha Khan held the role of Amazon Commercial Development - US Portfolio Lead at L'Oréal
e4m Desk Aug 28, 2024 12:52 PM
Mimi Deb has over 25 years of experience in the media and communications industry and will also head Madison Media’s Delhi branch
e4m Staff Aug 28, 2024 9:05 AM
Ashwini Vaishnaw, Minister for Information & Broadcasting, was also present in the meeting
e4m Staff Aug 27, 2024 7:47 PM
Media owners are expected to seek the Prime Minister's support in shaping structural policies that could impact the industry
e4m Staff Aug 26, 2024 5:38 PM
From dentsu to Publicis to GroupM, top media agencies in the world are expanding their capabilities in the burgeoning influencing marketing sector by taking premium influencer firms on board
Kanchan Srivastava Aug 21, 2024 9:06 AM
The partnership aims to help clients navigate the advertising ecosystem and bridge the gap between the retail and media worlds
e4m Staff Aug 14, 2024 11:57 AM
EssenceMediacom will manage Bambino’s account from their Bengaluru office
e4m Staff Aug 12, 2024 11:24 AM
The Union Budget includes an increase in funding for the Pradhan Mantri Kisan Samman Nidhi (PM-Kisan) scheme, which provides direct financial aid to farmers
e4m Staff Jul 29, 2024 11:13 AM
Ashwin Padmanabhan, Chief Operating Officer, South Asia, GroupM, shares his optimism for the Indian ad landscape, shifting dynamics between TV and digital and the role of emerging platforms
Tasmayee Laha Roy Jul 26, 2024 8:50 AM
Brian Lesser succeeds Christian Juhl who will take up a new position with WPP as President, Corporate Development
e4m Staff Jul 18, 2024 7:49 AM
The event was attended by the Governor of Maharashtra, Ramesh Bais, and Maharashtra CM Eknath Shinde among others
e4m Staff Jul 14, 2024 5:14 PM
EssenceMediacom shared a celebratory post, acknowledging Khemka's 10-year journey with the company
Praseed Praseed will be based out of GroupM’s Bangalore office and report to Prasanth Kumar, CEO – GroupM South Asia
e4m Staff Jul 3, 2024 10:47 AM
Ashwin Padmanabhan will now oversee a streamlined structure that brings together GroupM’s practices like Influencer Marketing, Content, OOH offerings and Nexus
e4m Staff Jul 2, 2024 10:34 AM
Alycia Mason most recently served as Field Vice President at McDonald’s
e4m Staff Jun 27, 2024 1:43 PM
He will be assuming the role of Global HR Head for Network Delivery at KPMG US (New York), effective from July 8
e4m Staff Jun 24, 2024 10:01 AM
The Prime Minister has sought suggestions from the public for the new edition of the radio show
e4m Staff Jun 21, 2024 2:10 PM
Kate Scott-Dawkins, President, Global Business Intelligence, GroupM, spoke to e4m from Cannes Lions on the industry’s growth, the progress in retail media and more
Simran Sabherwal Jun 21, 2024 12:26 PM
Karnik has been elevated to Managing Director of Content, Entertainment, and Sports for GroupM India
e4m Staff Jun 18, 2024 5:29 PM
As per GroupM’s 2024 midyear global forecast, the global advertising revenue will reach $989.8 billion, industry to surpass 1 trillion in revenue in 2025
e4m Staff Jun 11, 2024 11:28 AM
Vivek Das takes over from Vinish Mathews, who is now Chief Strategy Officer at Mindshare
e4m Staff Jun 10, 2024 11:30 AM
From edible spoons to clean deliveries, brands pulled out all stops to pledge their alliance to the planet this World Environment Day
Ajay Gupte, CEO of Wavemaker South Asia, talks to e4m on being adjudged the Media Agency of the Year at Goafest 2024, focus of the year, growth expectations & more
Sonam Saini Jun 3, 2024 8:54 AM
As part of its General Elections campaign, News18 has adopted an interactive experience at GroupM
e4m Staff May 20, 2024 4:56 PM
This highly anticipated interview promises to address a wide range of important issues
e4m Staff May 19, 2024 1:34 PM
Toby Jenner will continue to oversee Wavemaker as its Global CEO alongside his expanded remit
e4m Staff May 17, 2024 9:36 AM
Rajiv Rajagopal, Business Head at GroupM, was the keynote speaker at the e4m CTV Conference where he spoke about 'Cracking the Code: Understanding and Targeting the Connected TV Viewer'
e4m Staff May 13, 2024 9:08 AM
The meeting discussed the growth prospects as well as the challenges of the sector
e4m Staff Apr 12, 2024 9:05 AM
As per media reports, Narendra Modi is only the second Indian Prime Minister after Indira Gandhi to be featured on the cover of Newsweek
The outdoor campaign for Ultima batteries is an 80x30 billboard with a 44ftx25ft battery on one of the city’s busy flyovers
e4m Staff Mar 21, 2024 1:22 PM
Industry players say Addressable TV has an audience in the metros and non-metros, and has an edge in advertising due to the personalised content and real-time data insights
Chehneet Kaur Mar 20, 2024 9:02 AM
The 11th edition of GroupM ESP's Sporting Nation report suggests that Sponsorships, Athlete Endorsements, and Media Spends by brands, have cumulatively delivered the revenue last year
e4m Staff Mar 19, 2024 10:18 AM
Our mission is to make global brands, said Aman Gupta while receiving the award from Prime Minister Narendra Modi at Bharat Mandapam on Friday
e4m Staff Mar 11, 2024 11:03 AM
Once an engineering student, Ranveer now runs his firm which currently has six YouTube channels with over seven million online followers or subscribers
e4m Staff Mar 11, 2024 8:58 AM
The Prime Minister presented the first-ever National Creators Award today at Bharat Mandapam, New Delhi
The National Creators Award is a pioneering initiative aimed at recognizing excellence across various domains
According to the 2nd edition of the report “The Changing Landscape of Indian Television”, addressable advertising is set to surpass 13% of total TV ad revenues in India by 2025
e4m Staff Feb 27, 2024 1:37 PM
Experts say while the percentage of start-up spends may not be higher or similar compared to earlier times, it still will be a significant amount that will add to the AdEx growth in 2024
Sonam Saini Feb 22, 2024 8:54 AM
Avinash Pandey, CEO of ABP Network, spoke at the Pitch Madison Advertising Media Report 2024 about how certain brands still rely on television advertising for brand building
Aryan Khanna Feb 16, 2024 11:10 AM
At the unveiling of Pitch Madison Advertising Report 2024, Sam Balsara, Chairman of Madison World, explained the factors that impacted AdEx 2023 and shared what 2024 holds for Indian AdEx
Paawan Sunam Feb 16, 2024 9:11 AM
At the unveiling of PMAR 2024, Shantanu Khosla, Executive Vice Chairman, Crompton Greaves Electrical Ltd., spoke on where marketing was headed, advancement in tech, the challenges & much more
Anjana Naskar Feb 16, 2024 9:06 AM
In 2023, Radio’s AdEx grew by 12%, maintained its market share of 2.3%, and, rang up ad spends of Rs. 2,272 crore
e4m Staff Feb 15, 2024 5:59 PM
