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India's Mixed Results at Cannes Lions 2026: A Creative Reflection?blur=25

India closed the 73rd Cannes Lions festival with 2 Silver and 3 Bronze Lions from 24 shortlists, a sobering step back from 2025's 32-Lion haul

e4m Staff Jun 30, 2026 5:13 PM

Rahul Khona Rejoins Starbucks India as CTO to Drive Digital Innovation?blur=25

Previously, Khona served as Director of Technology (CIO) at Tim Hortons (Singapore, Malaysia and Indonesia)

e4m Staff Jun 17, 2026 10:45 AM

Aparajita Puri Joins Microsoft as Managing Director for India & South Asia?blur=25

Aparajita Puri joins Microsoft after nearly 12 years at McKinsey & Company, where she was most recently a Partner

e4m Staff Jun 17, 2026 10:27 AM

Arshan Saha Takes Helm as Regional Managing Director for APAC at Aleph?blur=25

Arshan Saha brings over 17 years of experience in the advertising industry

e4m Staff Jun 8, 2026 12:46 PM

The Rise of Microdramas: Transforming Digital Storytelling in India?blur=25

India’s microdrama market is projected to hit $4.5B by 2030 but will it also become advertising’s next big platform as major players join in?

e4m Staff Jun 2, 2026 9:15 AM

Sudhir Sitapati Appointed Independent Director at Asian Paints?blur=25

Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products

e4m Desk Jun 1, 2026 11:01 AM

Sudhir Sitapati Joins Asian Paints as Independent Director?blur=25

Sitapati is currently Managing Director & Chief Executive Officer of Godrej Consumer Products

e4m Staff May 31, 2026 3:55 PM

Twitter's #EveryWoman Initiative Celebrates Inspiring Women?blur=25

Twitter honors women's voices and empowerment through the #EveryWoman campaign, highlighting impactful conversations and initiatives for International Women's Day.

e4m Desk May 5, 2026 5:08 PM

Kumar Awanish Promoted to COO at Cheil South West Asia?blur=25

Transitioning from his role as Chief Growth Officer, Awanish will now lead the group’s operational strategy and will be instrumental in mapping the next phase of the group’s evolution

e4m Desk Mar 17, 2026 11:54 AM

Rewriting History?blur=25

The screen, once a realm of artistic inquiry, is being refitted as an ideological archive where myth passes for evidence and feelings stand in for facts.

e4m Desk Nov 20, 2025 11:03 AM

test?blur=25

Malhotra becomes the first Indian to be appointed to this position in the company.

Abbas Zaidi Nov 11, 2025 10:13 AM

Samarth Sharma?blur=25

Samarth Sharma has been with the news organisation for more than four years and was elevated as COO in January 2023

e4m Staff Nov 14, 2024 8:18 AM

Sony Sports Network Hero Asian Champions Trophy 2024?blur=25

Viewers can tune into the live action on Sony Sports Network and Sony Liv

e4m Staff Sep 2, 2024 11:36 AM

deepak dhar banijay asia?blur=25

The Founder and Group CEO of Banijay Asia & Endemol Shine India talks about Bigg Boss, evolution of TV and OTT viewers and collaboration with SERA for its new space exploration-based reality show

Aditi Gupta Aug 29, 2024 9:21 AM

Banijay Asia Sony Pictures Television?blur=25

Banijay Asia is producing Indian remakes of five of Sony Pictures’ international scripted series

e4m Staff Aug 22, 2024 1:02 PM

independence day?blur=25

As India celebrates 78th Independence Day, brands drenched themselves in the colours of the tricolour as they launched creative ad campaigns

e4m Staff Aug 16, 2024 9:28 AM

creative land asia?blur=25

Poran Malani will take on the mantle of overseeing the business and formulating synergies across the various group entities, said the company

e4m Staff Aug 9, 2024 3:08 PM

Asian Paints?blur=25

The brand took home the award under the Best Integrated Media Campaign – Corporate sub-category

e4m Desk Aug 7, 2024 2:36 PM

sanya malhotra?blur=25

In the campaign, Sanya portrays a homebody who never wants to leave her home

e4m Staff Jul 30, 2024 4:02 PM

Bobby Sista Ashish Bhasin?blur=25

Co-founder and Chairman of RD&X, Ashish Bhasin, speaks to e4m about the loss of veteran adman Bobby Sista

e4m Staff Jul 29, 2024 8:24 AM

budget 2024?blur=25

These allocation could enhance economic activity and ad industry growth, provided implementation is effective, say experts

e4m Staff Jul 24, 2024 9:01 AM

Brendan Pereira?blur=25

Adman Brendan Pereira, who passed away on July 21, had a great flair for creativity, aesthetics and photography combined with excellent people skills, remember industry colleagues

e4m Staff Jul 22, 2024 8:59 AM

Tata Motor?blur=25

The campaign for the regional Olympics and Paralympics has been curated by dentsu creative, Singapore

e4m Staff Jul 20, 2024 9:05 AM

Asics-antim?blur=25

ASICS will provide Antim with state-of-the-art footwear and apparel to enhance her training and competition performance

e4m Staff Jul 19, 2024 3:35 PM

Disney Star Women’s T20 Asia Cup 2024?blur=25

The platform will have a multi-language broadcast for the tournament to be held from 19th to 28th July

e4m Staff Jul 19, 2024 12:05 PM

AIDEN?blur=25

The venture is set to premiere on 19th July at 7:00 PM exclusively on Club FM Radio

e4m Staff Jul 18, 2024 1:12 PM

Union budget 2024?blur=25

The advertising and marketing fraternity is hopeful of a growth-oriented budget that puts more money into the pockets of the consumer

Sohini Ganguly Jul 15, 2024 9:10 AM

asian paints woodtech?blur=25

 ‘Into the Grain’, a film series by Asian Paints Woodtech that focuses on the beauty and complexity of wood

e4m Staff Jul 2, 2024 3:24 PM

Bigg Boss?blur=25

Deepak Chaurasia is a contestant in the ongoing Bigg Boss OTT Season 3

e4m Staff Jun 24, 2024 12:55 PM

Deepak Chaurasia?blur=25

While in the Bigg Boss house, Chaurasia plans to leverage his communication skills to maintain transparency with the audience

e4m Staff Jun 24, 2024 8:56 AM

Cannes Lions 2024?blur=25

India’s awards tally at Cannes Lions has shrunk to 18 this year, from 25 in 2023 and 47 a year before. The downward trend has sparked a debate about the state of India's creative prowess

Kanchan Srivastava Jun 24, 2024 8:24 AM

k madhavan?blur=25

K Madhavan, Country Manager and President of Disney Star, celebrated his birthday on June 19. A look at the media veteran's journey in the M&E industry

e4m Staff Jun 20, 2024 9:20 AM

Pitch BrandTalk?blur=25

Rohit Bhasin, President - Retail Liabilities Product and CMO, Kotak Mahindra Bank talks about his switch from FMCG to BFSI, the evolving role of the marketer, digital innovation and more

Simran Sabherwal Jun 19, 2024 2:23 PM

FanCode?blur=25

FanCode will hold exclusive TV and digital rights for more than 10 AFC competitions from 2024-2029

e4m Staff Jun 13, 2024 11:04 AM

SONAR 5.5?blur=25

SONAR 5.5 allows corporations to practise their level of crisis preparedness

e4m Staff Jun 5, 2024 2:03 PM

anuj bhasin Jagran New Media?blur=25

In his previous role, Anuj Bhasin was the Director of Sales and Market Strategy Head at ESPN

e4m Desk Jun 4, 2024 8:54 AM

Monish Sanghavi and Sunil Gangras?blur=25

The appointments align with the company's vision for growth and expansion, said Liqvd Asia in its press release

e4m Staff Jun 3, 2024 6:29 PM

radio mango fanfest?blur=25

Radio Mango’s Fanfest is a monthly event designed to bring celebrities and fans closer together

e4m Staff Jun 1, 2024 6:36 PM

Azazul Haque?blur=25

Azazul Haque was earlier the Chief Content Officer at Media.Monks

Neeta Nair May 27, 2024 8:36 AM

Asian Paints Virat Kohli?blur=25

The campaign has been launched for a cricket scholarship powered by NeoBharat

e4m Staff May 22, 2024 12:32 PM

asianxt?blur=25

Additionally, the growth in monthly active users was accompanied by an 80% increase in Page Views, according to Comscore report

e4m Staff May 21, 2024 4:55 PM

Amit Syngle Asian Paints?blur=25

Amit Syngle, MD & CEO, Asian Paints, discusses the brand's new offering and how the brand is maintaining its position as a market leader

Anjana Naskar May 14, 2024 9:18 AM

Saurabh Sharma?blur=25

Sharma, Head of Marketing, ASICS India talks about the brand's strategies for the India market, fostering a thriving running community, partnerships, product innovation, targeted marketing and more

e4m Staff May 10, 2024 5:29 PM

abhinay bhasin?blur=25

In his last role, Abhinay Bhasin headed Product Marketing at ProfitWheel, an ad analytics solutions provider

e4m Desk May 10, 2024 12:15 PM

virat kohli?blur=25

The brand has released an ad film to mark the launch of NeoBharat Latex Paint

e4m Staff Apr 26, 2024 4:02 PM

Deepak Dhar Banijay Asia Ravi Shastri?blur=25

The partnership aims to redefine the landscape of cricket entertainment through content and live events

e4m Staff Apr 23, 2024 11:51 AM

Liqvd asia?blur=25

Creates campaign highlighting the crucial importance of having a reliable healthcare provider during emergencies

e4m Staff Apr 17, 2024 12:58 PM