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Keshwani, Founder & CEO, Libas talks about the evolved brand identity, omnichannel growth, marketing strategies, plans for the festive season and more
Abbas Zaidi Oct 3, 2024 2:20 PM
Kriti Sanon, who has been announced as BIBA's brand ambassador, stars in the ad conceptualised and executed by Enormous Brands
e4m Staff Aug 27, 2024 4:37 PM
Prior to this, Deepak Rajadhyaksha was heading Shemaroo Marathibana
Sonam Saini Aug 10, 2024 8:27 AM
In a conversation with e4m, Ogilvy India's Hephzibah Pathak talks about her stint on the Creative Effectiveness Jury, her favourite campaigns and key learnings from the experience at Cannes
Simran Sabherwal Jun 25, 2024 9:19 AM
According to Bumble, the campaign was supposed to be a quirky take on those "frustrated by modern dating"
Some standout campaigns by brands that celebrated the different hues of motherhood
The brand has launched a campaign featuring Kiara Advani unveiling their spring-summer collection
'This film champions embracing your power and asserting your worth – whether on the cricket field or off it,' said the cricketer about the campaign
At the e4m Pride of India Summit in Chennai, N Chittibabu, Chief Innovation Officer, Star Health and Allied Insurance Company, shared his life experience of understanding different sectors
Chehneet Kaur Jan 26, 2024 10:16 AM
Anupriya Acharya, Hephzibah Pathak, Harman Dhillon, Aparna Purohit, Vineeta Singh are in the list of the most outstanding women achievers in Media, Marketing & Advertising
From Piyush Pandey's shift to an advisory role at Ogilvy to Dheeraj Sinha's new stint at FCB India, here are the top people movement stories from the creative agencies
e4m Staff Nov 28, 2023 9:01 AM
The film conveys how the Royale Pass lets players gain recognition for their unique achievements
e4m Staff Nov 27, 2023 12:05 PM
He will handle legal, regulatory and governance responsibility across all media verticals
e4m Staff Nov 20, 2023 4:20 PM
Farhan and Shibani will actively participate in various promotional activities, including digital and print campaigns, events, and social media initiatives
e4m Staff Oct 31, 2023 5:24 PM
‘Sau. Pratap Manasi Supekar’ will premiere on Shemaroo MarathiBana from 30th October 2023
e4m Staff Oct 30, 2023 4:31 PM
Pathak will be the Executive Chairperson of Ogilvy India, the first woman in this role
e4m Staff Sep 26, 2023 12:27 PM
Ummat will report directly to Iraj Fraz, who leads the creative department at DDB Tribal
exchange4media Staff Aug 4, 2023 5:27 PM
Directed by renowned ad-filmmaker Prakash Varma, the campaign is conceptualised by DDB Tribal
exchange4media Staff Jul 31, 2023 1:57 PM
Industry experts weigh in on the future of 3D OOH in India and the challenges that lay therein
Tanya Dwivedi Jun 27, 2023 8:37 AM
The jewellery brand is all set to launch 100 new stores with an investment of Rs 5500 crores over next few years
Ruhail Amin Jun 14, 2023 9:47 PM
The agency will handle social media, website development, campaign ideation, content creation and SEO strategies for brands Pedigree, Whiskas and Sheba
Neeta Nair Jun 8, 2023 8:57 AM
Experts to deliberate on the evolving OOH ecosystem, the challenges & opportunities and road ahead on May 17
exchange4media Staff May 15, 2023 8:54 AM
Saibal Biswas, Head of Marketing, Partnerships and PR at MediBuddy, talks about adopting a customer-centric approach for the brand’s marketing strategy
Imran Fazal Apr 18, 2023 10:08 AM
The mandate includes managing Flipkart’s digital campaigns and strategy
exchange4media Staff Feb 7, 2023 11:03 AM
Paul-Robert Bouhier will report to Philippe Guettat, Chairman and CEO, Pernod Ricard Asia
exchange4media Staff Dec 14, 2022 11:45 AM
Philippe Guettat, Chairman and CEO, Pernod Ricard Asia, will take interim charge
exchange4media Staff Oct 14, 2022 4:18 PM
The channel said that this fresh content approach is a step towards breaking the norm and introducing new and improved ways of screening content on television
exchange4media Staff Sep 30, 2022 10:13 PM
At the e4m-Pitch CMO Summit, industry stalwarts discussed strategies to make the most of the 'season of opportunity'
exchange4media Staff Sep 26, 2022 2:03 PM
The campaign has been conceptualized and created by 22feet Tribal Worldwide
exchange4media Staff Aug 16, 2022 1:08 PM
Matsushita has wide-ranging experience and expertise in mechanical system engineering
exchange4media Staff Jul 14, 2022 2:29 PM
Biswas has over 16 years of experience in the marketing domain
exchange4media Staff Jun 28, 2022 12:15 PM
Baliga takes over from Takashi Ishikawa who was at the helm of Toshiba Software India for four years
exchange4media Staff May 27, 2022 1:18 PM
The former Creative Head – South of DDB Mudra has been elevated to lead creative at the agency
exchange4media Staff May 20, 2022 1:01 PM
With 22feet Tribal Worldwide, the brand seeks to tap into every logistics conversation
exchange4media Staff May 13, 2022 11:54 AM
The account will be serviced from the agency's Gurgaon office
exchange4media Staff Mar 17, 2022 11:24 AM
Sara will be part of campaign films and stills across digital platforms, created in collaboration with The Script Room
exchange4media Staff Mar 9, 2022 10:57 AM
Prior to Hopscotch, Biswas served as Vice President-Marketing at Hotstar International, The Walt Disney Company
exchange4media Staff Feb 16, 2022 11:14 AM
Ito will succeed Tomohiko Okada who was at the helm of TIPL’s operations for more than five years
exchange4media Staff Oct 4, 2021 2:35 PM
GVL Narasimha Rao, Member of Parliament, Rajya Sabha, Bhartiya Janta Party, spoke to Kailashnath Adhikari, MD, Governance Now, in a webcast as part of the Visionary Talk series
exchange4media Staff Sep 13, 2021 8:29 AM
Kapur will be reporting to Thibault Cuny, MD and CEO, Pernod Ricard, South Asia
exchange4media Staff Sep 3, 2021 2:18 PM
Former Indian diplomat Sibal was In conversation with Kailashnath Adhikari, MD, Governance Now
exchange4media Staff Aug 30, 2021 9:03 AM
