Netflix's Monika Shergill summoned over 'IC 814: The Kandahar Hijack' controversy
Reports say that Shergill appeared before MIB officials on September 3 following government summons
rover
Bad Man Gulshan Grover has blackmail lessons for sisters this Raksha Bandhan in boAt ad
The actor has tapped into his Kabira character from Hera Pheri
Paris Olympics 2024: Controversy unravels over Team India's outfits by Tasva
Designed by Tarun Tahiliyani, the costumes by Aditya Birla's Tasva have come under heavy criticism for their fit and designs
That’s a foul! Olympic campaigns that courted controversies
From Adidas' recent Bella Hadid debacle to Nike's ambush marketing in the 1980s, these Olympic marketing campaigns created news for the wrong reasons
Zupee’s campaign celebrates Ludo's timeless appeal
The campaign stars Saif Ali Khan, Sunil Grover, Mouni Roy, Vijay Raaz and Abhay Deol
Purva Grover announces launch of The Junior Trumpet
The Junior Trumpet is a supplementary digital magazine released monthly by The Indian Trumpet
Ashneer Grover launches medical loan app, ZeroPe
Grover has teamed up with partner Aseem Ghavri to launch the app, which offers financing options up to Rs 5 lakh for medical expenses
Puma campaign video controversy: All you need to know
LinkedIn user claims Puma asked him to delete campaign video from his account saying it was not for public viewing, even though the same video was shared by an agency head from her personal account
Fake cheese row: McDonald's receives clean chit from FSSAI
The company also said, that McDonald's India's west and south zones have obtained test results from an NABL-accredited laboratory
It is the ‘Never Settle’ spirit that keeps OnePlus user-centric: Ishita Grover
Ishita Grover, Director of Marketing – OnePlus, spoke to e4m about the completion of 10 years of the ‘Never Settle’ campaign, launch of Oneplus 12 and more
Sunil Grover goes ga ga over samosas in new Samosa Singh ad
This is the snack food brand's first ad campaign
Bengaluru rasam ad in bad taste? Netizens divided
The copy accompanying the ad read, "Wife North India aa?" (Is your wife North Indian), implying that women from the north can't make rasam
Ad controversies of 2023: How brands battled the cancel brigade
From Bharat Matrimony to Bud Light, here are some of the most controversial ads and campaigns of 2023
Google likely to invest $4 million in Indian AI start-up Corover.ai
Corover is in the process of developing a Large Language Model called BharatGPT
Chandrayaan 3: Brands over the moon
Some of the best moment marketing posts on India's crucial lunar mission
Building tech stack over 10 yrs helped transform food industry: Ankush Grover, Rebel Foods
Grover, Co-Founder of Rebel Foods, was speaking at a special session at the e4m TechManch 2023
Ankush Grover, Rebel Foods, to discuss innovations in customer journeys at TechManch
Grover will present about successfully navigating the changing food and beverages landscape and adapting to new customer journeys through technology and data
Rajan Amba named Managing Director of Jaguar Land Rover India
Amba is currently Vice-President of Sales, Marketing and Customer Care
Bruised, not broken: How do brands cope with murky waters?
Conglomerates of any domain need to understand that there is no one way to deal with crisis situations and the best way perhaps is an honest response, say industry observers and marketing strategists
Jaguar Land Rover India President & MD Rohit Suri to retire
Suri will be with the company till March 31, 2023
Campaigns of controversy: The most polarising ads of 2022
Times when brands failed to grasp the pulse of the audience
'Moneyman' Ashneer Grover to star in TVF Pitchers 2
The second season of the show will stream on ZEE5 on December 23
We are building a brand that adds value to the customers: Aishvarya Murali, ZestMoney
The Head of Marketing at ZestMoney shares insights on the campaign #GameNeverOver and future marketing initiatives
Appalled but not surprised: Ashneer Grover on BharatPe's statement
The fintech platform removed Grover from all positions in the company
Will controversies tarnish BharatPe & Ashneer Grover’s image?
The opinion in the industry is that both have little to lose as consumers are far away from the boardroom drama and a strong brand will continue to grow
Ex-GroupM Karan Grover joins The Trade Desk as Director, Inventory Partnerships
With close to 15 years of work experience, Grover has had stints in organisations like GirnarSoft, Maxus, Sirez, and GroupM
HiveMinds expands in Delhi-NCR, appoints Mohit Grover to lead the business
Grover has worked in insurance & travel companies like redBus, Goibibo, and MakeMyTrip, and then followed it up with his entrepreneurial venture Neemrana Naturals
How 2021 was the year of ad controversies
Many big brands faced the wrath of trolls and were forced to retract their controversial ads this year
Festive marketing offensive: Should brands stay away from religion?
Brands need to be extra careful when they pick a purpose and shouldn’t be afraid to course correct if found amidst a controversy, feels industry
Rajnish Kumar elected to BharatPe board as Chairman
Kumar will also advise and counsel the Management on matters around business performance as well as corporate governance
The Budweiser controversy — A cautionary tale in cause advertising
Authenticity is paramount and feedback is gospel, opines industry
Storia Foods withdraws Rahul Gandhi ad
Media reports say that the company has also decided to not press charges against the vandals who ransacked its Mumbai office
‘By FY 2024, we want a significant part of our business to be digital in terms of revenue'
MK Anand, MD & CEO, Times Network, won the ‘CEO of the Year’ award at enba 2020
Bolo Indya collaborates with singer Anamika Grover to launch #Ferrareee campaign
The campaign aims at taking Anamika's versatile singing and unmatched music rhythm penetration into deeper regional markets
Will WhatsApp's new privacy policy cause a dent in its market share?
Industry experts weigh in on the controversy, discussing whether alternatives like Telegram and Signal can replace WhatsApp or if the public outcry will eventually die down
Amazon Prime Video unveils trailer of Amazon Original Series - Tandav
Tandav marks the digital debut of Dimple Kapadia and presents actors Saif Ali Khan, Zeeshan Ayyub & Sunil Grover in never-before-seen avatars
How consistency has taken the centre stage in brand communications
While the pandemic has managed to change the way brands communicate, experts weigh on the importance of maintaining consistency in a brand’s messaging across channels
Tanishq issue: Why make KYC mandatory for social media
Guest Author: Abhik Santara, Director & CEO, Atom Network, writes that by introducing a stringent KYC system, social media can hold accountable abusive, nameless trolls who foment hate
Tanishq ad incident – a potential problem for the entire industry
Guest Column: Ronita Mitra, Founder, Brand Eagle Consulting, writes why large, reputed, influential organisations need to come together to develop a combined strategy to address such situations
Creativity should not get stifled: Raj Nayak
Nayak was speaking to Kailashnath Adhikari, MD, Governance Now, during a live webcast of ‘Masterminds’
Of Tanishq, Schitt’s Creek and of black & blue dresses- a vague opinion
Guest Column: Bodhisatwa Dasgupta, Founder, The Voice Company, writes why as consumers of content, we need to stop making a big deal about the things that we may not agree with
Tanishq ad pullback: The right move in an era of easy outrage?
Industry bodies like ASCI, AAAI and IAA have come out in support of Tanishq and backed the ad
Threats against Tanishq & its employees are a matter of great regret and concern: AAAI
AAAI said ASCI has viewed the commercial and has found nothing indecent or objectionable in it
Tanishq ad does not hurt any national sentiment: The Advertising Club
The Advertising Club has condemned the threatening and targeting of Tanishq and its employees
Any attempt to stifle freedom of commercial speech & expression should be condemned: IAA
In view of the controversy over the Tanishq ad, IAA has urged govt to ensure that businesses are provided a safe environment to communicate their brand advertising messages
Nothing in Tanishq ad which can cause offence: ASCI
In response to a complaint received against the ad, ASCI has concluded that the film did not violate its codes of honesty, truthfulness and decency in advertising
Tanishq withdraws controversial ad showing interfaith marriage: Reports
The advertisement didn’t resonate well with a section of netizens, with many touting it as ‘love jihad’
Controversy over Tanishq ad: A case of nuance getting lost amidst rancor?
Industry observers weigh in on the spot that shows a Hindu woman married into a Muslim family all set for her baby shower
BharatPe appoints Suhail Sameer as Group President
Sameer is the first Group President at BharatPe and will have all CXOs report into him
Thierry Bolloré appointed CEO of Jaguar Land Rover
Bolloré has extensive expertise in the automotive business, most recently as CEO of Groupe Renault